TL;DR: Web2 eCommerse platforms are facing the dimishing marginal returns as more competitors saturating the market and diminishing marginal returns in acquiring new customers. Yet both business and consumers are “trapped” inside it as no better alternatives exists. Web3 offers a forefront to grow and build from the ground up which offers much higher marginal return and a vibrant young customer base. So far, there is not much that web3 offers cannot be achieved by web2 solutions. But the oppo...