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Apr 5

Is Liverpool FC's NFT project really a failure?

Alisson Becker is saving this projectImagine you are producing 171 072 objects and you only sell 9721 of them, barely 5% of your inventory, it would not look great. This is exactly what happened to Liverpool FC with their project “Heroes Club”, missing $12 million of expected income. At a glimpse, this may look like a failure but it is worth a second look, especially when over £250,000 was raised for the LFC Foundation, more than 25% of the donation amount it has received for the previous fis...

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