1. IntroductionYou might have heard many times people saying TAM this, TAM that, but what the heck TAM means? Well it makes reference to “Total Addressable Market” which in short is “how big the market for your product is”. This should be one of the first checkmarks in your due diligence sheet if you aim to achieve an objective value of how big your product can really be The bigger the better right? As a rule of thumb that is correct, sometimes you can find small niches that are really profit...