New stocks have IPOs, new tokens have ICOs, so why don’t new books have IBOs—Initial Book Offerings? This is a question that has puzzled me in recent years as I pondered the innovation of publishing, but I couldn’t find an answer. So I decided to find the answer through action. Through the release of my new work, I invite everyone to build a brand-new IBO publishing model together, seeking a way out for the deteriorating cultural industry. Three years ago, I conducted my first decentralized p...

New stocks have IPOs, new tokens have ICOs, so why don’t new books have IBOs—Initial Book Offerings? This is a question that has puzzled me in recent years as I pondered the innovation of publishing, but I couldn’t find an answer. So I decided to find the answer through action. Through the release of my new work, I invite everyone to build a brand-new IBO publishing model together, seeking a way out for the deteriorating cultural industry. Three years ago, I conducted my first decentralized p...