Every day I spend hours on the internet, looking to make a buck from the limitless opportunities online. My life depends on this but equally, I enjoy discovering knowledge and internet treasures.

And how about you? What do you do while on the internet? Today most people are under a leash of their smartphone. It has taken over everything and seems to be wanting more.

My worry though is what people are doing on their phone especially when visiting the World Wide Web?

Kenya has the highest internet penetration rate in Africa. As a blogger, understanding what people are searching online is a very crucial part of my job description. I wouldn’t want to write about topics that people could care less of.

So my curiosity drove me to research the topics Kenyans are searching. To make this study more reliable, I used an advanced research tool: AHREFS, which by the way is the best keyword research tool in Kenya and Africa. Fellow bloggers should take note.