A semi-regular newsletter at the intersection of art, life, and tech. I write mainly to capture my own history of thought and progression, but I hope each one carries a kernel of usefulness for you too.
Eric's BlogThe Artist's Oath
The Artist’s Oath is a personal commitment to how I show up creatively. It is a reminder to lead with integrity, to resist the pressure to perform, and to make work that reflects truth, not just what gets attention. It is a compass for navigating the tension between expression and permanence, and a way to stay rooted in what matters: presence, process, and purpose, not perfection.
Eric's BlogStanford Confirms My Research Findings
AI is changing how people relate to each other at work.
Eric's BlogNot My First Rodeo: Minting SuperRare Ghost Tokens
The story of how I minted art on SuperRare in 2021 while banned.
Eric's BlogThe Artist's Oath
The Artist’s Oath is a personal commitment to how I show up creatively. It is a reminder to lead with integrity, to resist the pressure to perform, and to make work that reflects truth, not just what gets attention. It is a compass for navigating the tension between expression and permanence, and a way to stay rooted in what matters: presence, process, and purpose, not perfection.
Eric's BlogStanford Confirms My Research Findings
AI is changing how people relate to each other at work.
Eric's BlogNot My First Rodeo: Minting SuperRare Ghost Tokens
The story of how I minted art on SuperRare in 2021 while banned.
A semi-regular newsletter at the intersection of art, life, and tech. I write mainly to capture my own history of thought and progression, but I hope each one carries a kernel of usefulness for you too.
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The onchain world, like many fields, is filled with buzzwords such as "NFTs," "L2", and another insider language like "ERC-721," which can feel alienating to those outside the loop.
It's tempting to use complex terms that resonate within the community, but these words can feel confusing and exclusive.
Swan Sit, the former Global Head of Digital Marketing at Nike, agrees it’s time to move beyond jargon and communicate in ways that connect with the average consumer.
Using technical or niche language can push people away, creating barriers that limit engagement.
This tech isn't just for insiders; it’s for everyone. Over a year ago, I posted:
And I still believe that to be the case. To truly connect with a broader audience, we need to make this space—and how we talk about it—accessible.
Clear communication is key.
Instead of focusing on industry terms, speak about the impact and how it resonates with the human experience.
Use simple language and relatable examples that invite everyone into the conversation.
This is about connection.
By speaking plainly and openly, you break down walls for the average consumer to engage with the space in a deeper way.
The onchain world, like many fields, is filled with buzzwords such as "NFTs," "L2", and another insider language like "ERC-721," which can feel alienating to those outside the loop.
It's tempting to use complex terms that resonate within the community, but these words can feel confusing and exclusive.
Swan Sit, the former Global Head of Digital Marketing at Nike, agrees it’s time to move beyond jargon and communicate in ways that connect with the average consumer.
Using technical or niche language can push people away, creating barriers that limit engagement.
This tech isn't just for insiders; it’s for everyone. Over a year ago, I posted:
And I still believe that to be the case. To truly connect with a broader audience, we need to make this space—and how we talk about it—accessible.
Clear communication is key.
Instead of focusing on industry terms, speak about the impact and how it resonates with the human experience.
Use simple language and relatable examples that invite everyone into the conversation.
This is about connection.
By speaking plainly and openly, you break down walls for the average consumer to engage with the space in a deeper way.
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