Growth Stories

We recently sat down with Apurv, co-founder of Intract, and dove into the intricate art of scaling user acquisition while also retaining loyal community members. Spoiler alert: throwing a few airdrops around and calling it a day is not it. Ready to learn how Intract has become one of the go-to platforms for user acquisition and engagement in web3?

Zora’s pivot has shifted its focus from traditional artist tooling to building a social experience. Concepts like "editions," "collections," and "collectors" now feel outdated within Zora's new framework. Today, Zora is more about discoverability and network-driven media interactions—much like how creators on Instagram or YouTube create content for visibility within the platform's ecosystem.

In crypto, Telegram is king. Forget email—TG is where all the action happens. But after conferences, your inbox can feel like a never-ending scroll of chaos. So, how do you manage an avalanche of chats without losing your mind?

Throw a multi-tiered panel event - Move beyond sponsored events where the same speakers discuss the same topics.

Welcome to all our new subscribers who joined us after EthCC! The goal of Growth Stories is to bring you the latest updates on web3 marketing every week.

In early February, Coinbase shook things up yet again with a thought-provoking TV ad that challenged the conventional perception of traditional U.S. fiat currency, particularly the penny.

Creator tokens and community currencies serve as a solution to convert supporters on-chain and track their engagement across different campaigns.

Founders make the best spokespersons for their companies because the community wants to hear from those actively building. Do it right, and you'll be amazed by the growth of your supporter base.

Así como seleccionas inversores no solo por su compromiso financiero, sino también por las perspectivas de una relación mutuamente beneficiosa después de la inversión, lo mismo ocurre al elegir KOLs para tu ronda de influenciadores.

Selecting KOLs is like choosing investors—not just for their money, but for the long-term value they bring. Genuine KOLs who believe in your project will ultimately be your best ambassadors.