When someone walks into a bakery, their eyes usually make the first decision before their taste buds. A cupcake may be soft and full of flavor, or a pie may be baked perfectly, but if the way it is presented looks ordinary, many people will pass by. Fonts play a role in first impressions because letters show personality. A simple font can make a cupcake box look fun, while script letters can make a chocolate box look special. Small details connect to how customers feel when looking at a produ...