I’ve spent more than a decade operating and building companies in DTC eCommerce and eCommerce SaaS. Now, as a growth-stage investor at Expanding Capital, I’m invested in leading commerce enablement tools like Postscript, mParticle, Bolt and Easypost. I’ve observed some distinct waves in digital commerce. The first wave took commerce online with the dot-com boom. The second wave was all about DTC, thanks to Shopify, Alibaba, Amazon’s marketplace, inexpensive Facebook marketing, and commerce en...