Like many people, I post content on the Internet. Often I willingly yield that content to digital mega-corporations, like LinkedIn, Meta and X. I would like to move off those to platforms where I have more control, like Farcaster, BlueSky and Mastodon. But that is not where my people are. And sometimes, I want to share the same post in multiple places.

I believe that all of us should have the option of posting once, in a place where we have some control, and then at our discretion, sharing that post with our audience in other places.

I am trying out Mirror as my permanent place to post.

Why Mirror:

• It’s independent of the major social platforms and has no algorithm and no ads.

• It is specific to content, so it suits my purpose of post in one place, discuss in others.

• The posts are stored permanently and transparently. They are , and cryptographically verified as by me. I am not relying on a platform to preserve them. No-one can edit them or take them down.

• Mirror and its new owner Paragraph claim fewer rights over my content than major platforms claim.

Posts made via Mirror do not reside on Mirror. They reside on Arweave which is open source and decentralised.

Of course, my posts here are even more available for others to use than my posts on centralised socials. I prefer that to explicitly granting arbitrary rights to a platform. I have yet to figure out how licensing, minting and NFTs work on Mirror but I harbour an aspiration to charge LLMs to train on this.

The permanence of posts on this platform lends new power to the Publish button. It indeed means I am creating one facet of a Mirror in which the World can permanently see me. I like how it slows me down to consider how I want you to see me.

I know that by posting here I gain little reach. I hope however, to gain greater reach by syndicating to other platforms.

Let’s see how this goes