Digital Advertising in Web3The advent of Web3 promises to revolutionize various aspects of the internet, and advertising is no exception. Currently, digital advertising operates primarily on Web2 infrastructure, utilizing a complex ecosystem of Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), Ad Servers, and more. While this system has facilitated the rapid growth of digital advertising, it also comes with significant problems, including inefficiencies, lack of transparency, privac...