For years, livestreamers have had little choice but to build their audiences on platforms like Twitch, YouTube, Rumble, or Kick. While these incumbents offered reach, their monetization models (ads, subscriptions, and donations) often left creators grinding for scraps. Only a handful of superstar streamers (think Ninja on Twitch or xQC on Kick) are able to truly monetize at scale, thanks to multimillion-dollar endorsement contracts and exclusive platform streaming deals. For the vast majority...