
NFT Marketing: Brand Marketing in the New Era
As a result of the boom of NFT markets and the enthusiasm and attention of young people toward the Web3 world, many well-known brands are incorporating NFT marketing into their branding strategies. The recent launch of Starbucks Odyssey, a program centered on NFT, is one of the attempts made by Starbucks to offer users brand-new experiences and make it easier for them to tap into the NFT space.NFT's utility in brand marketingIt is not only the NFT that customers receive after they buy a ...

Future of Crypto Wallet: Smart Contract Wallet v.s. EOA Wallet
Account abstraction and EIP-4337 have been hot topics in the decentralized wallet space lately. The main reason is that compared with the current EOA wallet, which is the majority on the market, they solve the pain point of seed phrase backup. At the same time, the user experience and security of the wallet are greatly improved, just like web2 applications. Therefore, they are expected to be the wallets that people want to use on the first day in web3.EOA walletTo date, most wallet accounts c...
PlaNFT, a platform to mint, trade, and use NFT of social features, was established by Pioneer3 Innovation Labs Pte. Ltd in 2022.

NFT Marketing: Brand Marketing in the New Era
As a result of the boom of NFT markets and the enthusiasm and attention of young people toward the Web3 world, many well-known brands are incorporating NFT marketing into their branding strategies. The recent launch of Starbucks Odyssey, a program centered on NFT, is one of the attempts made by Starbucks to offer users brand-new experiences and make it easier for them to tap into the NFT space.NFT's utility in brand marketingIt is not only the NFT that customers receive after they buy a ...

Future of Crypto Wallet: Smart Contract Wallet v.s. EOA Wallet
Account abstraction and EIP-4337 have been hot topics in the decentralized wallet space lately. The main reason is that compared with the current EOA wallet, which is the majority on the market, they solve the pain point of seed phrase backup. At the same time, the user experience and security of the wallet are greatly improved, just like web2 applications. Therefore, they are expected to be the wallets that people want to use on the first day in web3.EOA walletTo date, most wallet accounts c...
PlaNFT, a platform to mint, trade, and use NFT of social features, was established by Pioneer3 Innovation Labs Pte. Ltd in 2022.

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In the year 2022, the NFT world witnessed explosive growth, with the NFT market possessing a total market cap of more than $11.3 billion to date. After the artwork "Everydays: The First 5000 Days" created by crypto artist Beeple fetched a record price of $69.3 million at Christie's, more artists get started to pay attention to NFT and crypto art, hoping their NFT works will be auctioned or sold at fair prices. Nevertheless, the majority of NFT creations are on Ethereum, which is highly technical and charges high gas fees.
Is there any NFT trading marketplace where people can create NFT for free, thereby clearing off the entry barrier for more creators and people to join this field?
NFT means Non-Fungible Token which cannot be substituted, duplicated, or subdivided. Having developed in recent years, the NFT market now covers areas such as art, collectibles, sports, music, virtual land, etc. Furthermore, NFT has been presented in a variety of file formats in addition to JPEG, such as GIF, audio, and video.
In light of blockchain technology's advancement, NFT is being explored for a variety of valuable attributes. Aside from functioning as a valuable and tradable JPEG, NFT is now used in more and more scenarios, such as social identity credentials on the blockchain, copyright protection identification certifications, metaverse identity proofs, and more. It is expected that NFTs will play a significant role in a wide variety of fields in the coming future.
As of now, ERC721 and ERC1155, which are two underlying protocol standards, differ from one another.
ERC721
The ERC721 (Ethereum Request for Comments 721), a Non-Fungible Token Standard that implements an API for tokens within Smart Contracts, is proposed by William Entriken, Dieter Shirley, Jacob Evans, Nastassia Sachs in January 2018. It is the most popular form of password in the NFT ecological scenario. It enables users to transfer tokens from one account to another, check their current token balances, identify who owns a particular token, and find out how much total token supply is available. It also has additional features, like permitting the transfer of tokens from one account to another through a third party.
ERC1155
As a novel token standard, ERC1155 was created for some particular reasons.
Less efficient transfer of pass-through transactions on ERC721 and high gas fees limited token application scenarios. More precisely, project members need to use multiple props during the development of the game, but each call to use the relevant prop requires multiple accounts to call the smart contract, making the entire transaction process cumbersome and costly. With the ERC1155 standard, an infinite number of tokens can be issued in a single contract, enabling fungible, semi-fungible, and NFT tokens.
The major difference between ERC721 and ERC1155 is that smart contracts do not store additional metadata with the ERC1155 standard, whereas ERC-721 stores static metadata directly on the smart contract for each token ID. As a result, ERC1155 significantly improves the transfer speed and can meet the demand of various token application situations.
CryptoKitties went viral in 2017, and at its peak, a cryptokitty could be sold at an incredible price of $170,000. In 2021, CryptoPunks hit the market, and in just a few months, the floor price skyrocketed from a few ETH to more than 100 ETH, making the entire CryptoPunks community rich. Axie Infinity's monthly trading volume exceeded 120,000 ETH, equaling $364 million in one fell swoop, which made traditional games see the huge hidden value of NFT in the GameFi field and created a new way to play and earn. Since then, Bored Ape Yacht Club, Azuki, Moonbirds, and other blue-chip NFTs successfully made great breakthroughs one after another, and once reached the peak with the floor price dozens of times the initial offering price.
CryptoKitties triggered people to explore the wealth of NFT, and the rise of CryptoPunks, Axie Infinity, Bored Ape Yacht Club, and other NFTs projects confirmed the myth of wealth in the NFT world, undoubtedly being the most attractive windfall.
The uniqueness of NFT provides a preferable solution to protect against copyright infringement for digital art. People's collections used to need a paper certificate to prove copyright. Nowadays, NFT itself works as a digital certificate that never fades or gets tampered with in digital space. Until the blockchain comes to an end, the NFT will remain on it. Owning an NFT asset means owning all transfer information and usage rights for that asset on the blockchain.
In addition to its transactional and copyright-protection value, NFT also acts as an on-chain identity credential in the metaverse. For example, only the Bored Ape Yacht Club NFT holders can join the club, and the NFT is more like a ticket featuring the functionality of identity verification.
That is why PlaNFT launched the function of the NFT social club to allow the NFT holders, after being successfully verified by the proof of NFT, can join the club and enjoy the resources and benefits in it.
At present, the market cap of NFT is still insignificant compared with that of cryptocurrencies and the traditional finance industry, which means there is a huge potential for the NFT market. It is believed that everyone should have the access to owning an NFT, but the normal way of NFT creation leads to a high technical threshold and overpriced gas fees, hindering the general public from participating.
But it is not always the case. On PlaNFT, users can create an NFT in one click, eliminating the technical barriers and offering the possibility for everyone to become a real NFT creator and holder. PlaNFT supports the creation of the following types of NFT.
If a KOL or influencer wants to hold a live broadcast, concert, speech, and other Space activities in Web3, creating a Subscription NFT is one of the best options. The fans and followers can only join the club after they buy the subscription NFT to get the identity credentials on the chain, gaining the qualification to join the club. It should be noted that the club NFT created by Subscription has validation, and if it expires, fans need to renew their subscriptions to get valid access.
Music and video have become the mainstream for people to record their wonderful moments of life. Today, blockchain technology allows people to own and preserve music and videos forever. On PlaNFT, users can create music and video NFT. Upload your music and video files, fill in the information form of the collection, and click Create to get things done. After the creation of music and video NFT, you can forward it to friends, list it to the NFT trading market to sell, and transfer the copyright piece.
Unlike music and video NFT, Collectible NFT mainly supports the creation of NFTs with static pictures as collectibles, artworks, etc., which might be a better option for artists and collectors. After creating Collectible NFT, it will be displayed on the NFT market, whereupon buyers will be able to browse these artworks. If needed, PlaNFT also offers artwork marketing like home page displays or social media promotion for excellent NFT content and projects to help creators win greater success in NFT.
This function allows users to randomly create a personalized character NFT with an array list combination based on different attributes such as face shape, hairstyle, eyes, clothing, bow tie, etc. Users can go ahead and create their personalized NFT avatar according to their preferences.
In the life of a crypto enthusiast, there are always transactions that are memorable and many transactions mean a lot, such as the first time they bought Bitcoin, the first time they created an NFT of their own, the first time they traded on Uniswap and made a profit of $1 million, and so forth. Users who want to keep these memorable transactions on the chain permanently can create the hashes of these transactions as NFTs to memorize or trade.
The mystery box is a very popular way to distribute NFTs nowadays. On PlaNFT, users can issue mystery boxes in just a few clicks by uploading files or AI-created pictures according to the keywords entered in the search bar, with the help of AI technology to automatically generate NFT images. There is no limitation on the number of mystery boxes. After the successful issue, the mystery box creator can also start a social club, allowing mystery box NFTs holders to join and participate in the NFT social activities with the proof of NFT.
After the mystery box NFT is created, there is a shortcut to find it in My Wallet where users are able to manage the mystery box NFTs they create. The NFTs can be transferred to others or listed on the PlaNFT marketplace for sale. For Subscription or mystery box NFTs, users can create clubs for this type of NFT in the section My Clubs. On the page of Clubs I Built, click on the three-dot icon in the top-right corner of the NFT card to create a club for the NFT so that the NFT holders can join, starting the social journey in the Web3 world.
The boom of NFT and the myth of its wealth attracted many Web2 users and artists to flock into the field. Everyone wants to create and have an NFT of their own, but the technical barriers and exorbitant gas fees blocked them from the first try, and the one-click NFT creating function of PlaNFT just solved these problems, helping them embrace the NFT with much more ease and enjoy the benefits brought by blockchain technology innovation together.
In the year 2022, the NFT world witnessed explosive growth, with the NFT market possessing a total market cap of more than $11.3 billion to date. After the artwork "Everydays: The First 5000 Days" created by crypto artist Beeple fetched a record price of $69.3 million at Christie's, more artists get started to pay attention to NFT and crypto art, hoping their NFT works will be auctioned or sold at fair prices. Nevertheless, the majority of NFT creations are on Ethereum, which is highly technical and charges high gas fees.
Is there any NFT trading marketplace where people can create NFT for free, thereby clearing off the entry barrier for more creators and people to join this field?
NFT means Non-Fungible Token which cannot be substituted, duplicated, or subdivided. Having developed in recent years, the NFT market now covers areas such as art, collectibles, sports, music, virtual land, etc. Furthermore, NFT has been presented in a variety of file formats in addition to JPEG, such as GIF, audio, and video.
In light of blockchain technology's advancement, NFT is being explored for a variety of valuable attributes. Aside from functioning as a valuable and tradable JPEG, NFT is now used in more and more scenarios, such as social identity credentials on the blockchain, copyright protection identification certifications, metaverse identity proofs, and more. It is expected that NFTs will play a significant role in a wide variety of fields in the coming future.
As of now, ERC721 and ERC1155, which are two underlying protocol standards, differ from one another.
ERC721
The ERC721 (Ethereum Request for Comments 721), a Non-Fungible Token Standard that implements an API for tokens within Smart Contracts, is proposed by William Entriken, Dieter Shirley, Jacob Evans, Nastassia Sachs in January 2018. It is the most popular form of password in the NFT ecological scenario. It enables users to transfer tokens from one account to another, check their current token balances, identify who owns a particular token, and find out how much total token supply is available. It also has additional features, like permitting the transfer of tokens from one account to another through a third party.
ERC1155
As a novel token standard, ERC1155 was created for some particular reasons.
Less efficient transfer of pass-through transactions on ERC721 and high gas fees limited token application scenarios. More precisely, project members need to use multiple props during the development of the game, but each call to use the relevant prop requires multiple accounts to call the smart contract, making the entire transaction process cumbersome and costly. With the ERC1155 standard, an infinite number of tokens can be issued in a single contract, enabling fungible, semi-fungible, and NFT tokens.
The major difference between ERC721 and ERC1155 is that smart contracts do not store additional metadata with the ERC1155 standard, whereas ERC-721 stores static metadata directly on the smart contract for each token ID. As a result, ERC1155 significantly improves the transfer speed and can meet the demand of various token application situations.
CryptoKitties went viral in 2017, and at its peak, a cryptokitty could be sold at an incredible price of $170,000. In 2021, CryptoPunks hit the market, and in just a few months, the floor price skyrocketed from a few ETH to more than 100 ETH, making the entire CryptoPunks community rich. Axie Infinity's monthly trading volume exceeded 120,000 ETH, equaling $364 million in one fell swoop, which made traditional games see the huge hidden value of NFT in the GameFi field and created a new way to play and earn. Since then, Bored Ape Yacht Club, Azuki, Moonbirds, and other blue-chip NFTs successfully made great breakthroughs one after another, and once reached the peak with the floor price dozens of times the initial offering price.
CryptoKitties triggered people to explore the wealth of NFT, and the rise of CryptoPunks, Axie Infinity, Bored Ape Yacht Club, and other NFTs projects confirmed the myth of wealth in the NFT world, undoubtedly being the most attractive windfall.
The uniqueness of NFT provides a preferable solution to protect against copyright infringement for digital art. People's collections used to need a paper certificate to prove copyright. Nowadays, NFT itself works as a digital certificate that never fades or gets tampered with in digital space. Until the blockchain comes to an end, the NFT will remain on it. Owning an NFT asset means owning all transfer information and usage rights for that asset on the blockchain.
In addition to its transactional and copyright-protection value, NFT also acts as an on-chain identity credential in the metaverse. For example, only the Bored Ape Yacht Club NFT holders can join the club, and the NFT is more like a ticket featuring the functionality of identity verification.
That is why PlaNFT launched the function of the NFT social club to allow the NFT holders, after being successfully verified by the proof of NFT, can join the club and enjoy the resources and benefits in it.
At present, the market cap of NFT is still insignificant compared with that of cryptocurrencies and the traditional finance industry, which means there is a huge potential for the NFT market. It is believed that everyone should have the access to owning an NFT, but the normal way of NFT creation leads to a high technical threshold and overpriced gas fees, hindering the general public from participating.
But it is not always the case. On PlaNFT, users can create an NFT in one click, eliminating the technical barriers and offering the possibility for everyone to become a real NFT creator and holder. PlaNFT supports the creation of the following types of NFT.
If a KOL or influencer wants to hold a live broadcast, concert, speech, and other Space activities in Web3, creating a Subscription NFT is one of the best options. The fans and followers can only join the club after they buy the subscription NFT to get the identity credentials on the chain, gaining the qualification to join the club. It should be noted that the club NFT created by Subscription has validation, and if it expires, fans need to renew their subscriptions to get valid access.
Music and video have become the mainstream for people to record their wonderful moments of life. Today, blockchain technology allows people to own and preserve music and videos forever. On PlaNFT, users can create music and video NFT. Upload your music and video files, fill in the information form of the collection, and click Create to get things done. After the creation of music and video NFT, you can forward it to friends, list it to the NFT trading market to sell, and transfer the copyright piece.
Unlike music and video NFT, Collectible NFT mainly supports the creation of NFTs with static pictures as collectibles, artworks, etc., which might be a better option for artists and collectors. After creating Collectible NFT, it will be displayed on the NFT market, whereupon buyers will be able to browse these artworks. If needed, PlaNFT also offers artwork marketing like home page displays or social media promotion for excellent NFT content and projects to help creators win greater success in NFT.
This function allows users to randomly create a personalized character NFT with an array list combination based on different attributes such as face shape, hairstyle, eyes, clothing, bow tie, etc. Users can go ahead and create their personalized NFT avatar according to their preferences.
In the life of a crypto enthusiast, there are always transactions that are memorable and many transactions mean a lot, such as the first time they bought Bitcoin, the first time they created an NFT of their own, the first time they traded on Uniswap and made a profit of $1 million, and so forth. Users who want to keep these memorable transactions on the chain permanently can create the hashes of these transactions as NFTs to memorize or trade.
The mystery box is a very popular way to distribute NFTs nowadays. On PlaNFT, users can issue mystery boxes in just a few clicks by uploading files or AI-created pictures according to the keywords entered in the search bar, with the help of AI technology to automatically generate NFT images. There is no limitation on the number of mystery boxes. After the successful issue, the mystery box creator can also start a social club, allowing mystery box NFTs holders to join and participate in the NFT social activities with the proof of NFT.
After the mystery box NFT is created, there is a shortcut to find it in My Wallet where users are able to manage the mystery box NFTs they create. The NFTs can be transferred to others or listed on the PlaNFT marketplace for sale. For Subscription or mystery box NFTs, users can create clubs for this type of NFT in the section My Clubs. On the page of Clubs I Built, click on the three-dot icon in the top-right corner of the NFT card to create a club for the NFT so that the NFT holders can join, starting the social journey in the Web3 world.
The boom of NFT and the myth of its wealth attracted many Web2 users and artists to flock into the field. Everyone wants to create and have an NFT of their own, but the technical barriers and exorbitant gas fees blocked them from the first try, and the one-click NFT creating function of PlaNFT just solved these problems, helping them embrace the NFT with much more ease and enjoy the benefits brought by blockchain technology innovation together.
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