Ho Chi Minh City, Vietnam — PunkVerse, the world’s first immersive collectible brand ecosystem combining art, XR technology, and interactive entertainment, has officially opened its first overseas flagship experience store at 4th Floor – Crescent Mall, 101 Tôn Dật Tiên, Tân Mỹ Ward, District 7. The opening marks a significant milestone in PunkVerse’s global expansion and establishes a new real-world gateway for the PopChain ecosystem.
The PunkVerse Vietnam store is more than a retail venue — it’s a living universe where digital imagination and physical experience converge. Visitors can step into fully realized XR environments, interact with animated characters, and explore immersive storylines connected to PunkVerse’s original IPs. Each collectible on display carries a narrative, transforming the act of collecting into an interactive cultural journey.
Every room in the flagship store serves as a stage. Through the use of XR technology, PunkVerse brings collectibles to life, allowing guests to engage directly with art and story in an entirely new way. This immersive design positions PunkVerse not only as a brand, but as an evolving cultural space — one that connects creativity, technology, and emotion.
The opening of PunkVerse Vietnam also marks the establishment of PopChain’s first major physical gateway, bridging real-world cultural experiences with the blockchain-driven digital world. Within the PopChain ecosystem, PunkVerse functions as a tangible hub for interaction, where users’ offline engagement will increasingly link to on-chain identities, rewards, and ecosystem privileges.
Through this integration, PunkVerse embodies PopChain’s “Real World On-Chain” vision — transforming art spaces and experiential venues into verifiable, connected nodes of Web3. Visitors to the Vietnam store are not just exploring a brand; they are entering the PopChain network through a real-world interface.
Vietnam is just the beginning. PunkVerse has already confirmed development of new XR experience centers in Singapore, Bangkok, and Dubai, forming the foundation for a global immersive network. The company’s long-term vision includes establishing 1,000 XR stores worldwide, each connected by shared storytelling, blockchain interoperability, and cross-ecosystem participation.
The brand’s operations and global execution are led by PunkCode, PunkVerse’s operational partner and listed entity under the U.S. OTC market (stock code: PKCD), which is currently preparing for its NASDAQ listing in 2026. This integration between real-world cultural commerce and public market infrastructure underscores PunkVerse’s commitment to building a sustainable, scalable model for global immersive culture.
To celebrate the Vietnam launch, PunkVerse has partnered with Saigon Brick, one of Vietnam’s leading collectible and design brands. This collaboration introduces exclusive co-branded sets, limited editions, and localized designs to the flagship store, blending Vietnamese creative identity with PunkVerse’s international aesthetic.
By empowering local artists and brands to participate in its ecosystem, PunkVerse aims to build a decentralized creative network — one where cultural expression and digital innovation evolve together.
The launch of PunkVerse Vietnam marks the beginning of a new phase in global cultural evolution — where immersive experience, physical space, and Web3 technology intersect. As the PopChain ecosystem’s first physical entry point, PunkVerse is shaping how people interact with culture: not through screens, but through presence.
From collectibles to experiences, from XR adventures to blockchain integration, PunkVerse is redefining what it means to live inside a cultural universe.
Visit the new PunkVerse Vietnam Flagship Store:
4th Floor – Crescent Mall, 101 Tôn Dật Tiên, Tân Mỹ Ward, District 7, Ho Chi Minh City