This post is taking part in the Farcaster 2026 writing contest With the introduction of Farcaster as the social feed in Coinbase Wallet, it’s worth asking what exactly it means to be a social layer in crypto. If we’re not just the communications and propaganda branch of Coinbase (and hopefully we aren’t) who are we? What are we doing with Farcaster? It’s hard to say, because on the one hand I’m not sure there has been a thing quite like what we want to be - but there are lots of examples of w...

This post is taking part in the Farcaster 2026 writing contest With the introduction of Farcaster as the social feed in Coinbase Wallet, it’s worth asking what exactly it means to be a social layer in crypto. If we’re not just the communications and propaganda branch of Coinbase (and hopefully we aren’t) who are we? What are we doing with Farcaster? It’s hard to say, because on the one hand I’m not sure there has been a thing quite like what we want to be - but there are lots of examples of w...