Itaú Unibanco, the largest bank in Brazil and Latin America, has introduced Bitcoin and crypto trading to over 60 million customers. The bank's investment app, Ion, now enables users to buy and sell Bitcoin and Ethereum, expanding from an initial limited release in December 2023. Guto Antunes, Itaú's head of digital assets, mentioned that this decision was influenced by weekly surveys showing strong demand for Bitcoin and crypto services from early users. While not disclosing exact ...