Little Background : Socially Responsible Marketing3 years ago, after graduating St Andrews University along with my friends, Misha and Abtin, we decided to take a business idea one step further and launch a start-up. The start- up was intended to develop socially responsible marketing by creating an advertising platform that benefitted charities. Its users would be able to make a cost-free donation by watching a quick video or by answering a questionnaire. We developed the app, partnered with...