Today’s piece is brought to you by Cookie3!Cookie3 is a web3 analytics platform that helps marketing and growth teams understand their visitors and w...

Are we at the point where you’re not allowed to say ‘Happy New Year’ anymore? Maybe it’s when you see the last of your neighbors take down those Chri...

Magic Eden revamps their rewards programI know, some (maybe all) of you are tired of the topics around points, rewards, and airdrops. Today’s piece o...

Programmatic Whitelists with GLHFOnce upon a time in web3 (circa 2021), minting NFTs was a free for all. New projects popped up, hyped up the mint, a...

REdao’s growth hackLast week, something fascinating happened in the world of memecoins — Someone purchased $9 million dollars of WIF in one minute.A ...

Over the past couple of months, airdrop and points season went into full swing. We saw:Blur conclude season 2 of their airdrop campaign while simulta...

I’m back from my holiday break, rested (for now), and ready to get back at it! Also, welcome to all the new subscribers who are wondering who the hel...

Points ManiaOver the past few weeks, there’s been a ton of commotion about points. There’s been plenty of great takes about points programs so I’ll k...

TPan here! I’m on a family trip so I won’t be writing my usual piece today. However, I do have some great content for you from someone else in the sp...

FIAT launches CINQUECENTOSponsored by Web3 AudienceAt this point in the web3 and NFT adoption arc, many auto brands have already entered the space or...