Decentralizing Brand Partnerships
A blueprint for DAOs, brands, and their communities.Today we’re launching Café 11, FWB’s most ambitious partnership to date. We’ve teamed up with Hennessy, the renowned 250-year-old spirits brand, to reimagine the free-thinking cafe society of 1920’s Paris with a series of blockchain-enabled events at the most relevant cultural fairs around the world. But what does a DAO stand to gain by partnering with a legacy cognac brand, and vice versa? Quite a lot, as it turns out. As we bring this new ...
Decentralizing Brand Partnerships
A blueprint for DAOs, brands, and their communities.Today we’re launching Café 11, FWB’s most ambitious partnership to date. We’ve teamed up with Hennessy, the renowned 250-year-old spirits brand, to reimagine the free-thinking cafe society of 1920’s Paris with a series of blockchain-enabled events at the most relevant cultural fairs around the world. But what does a DAO stand to gain by partnering with a legacy cognac brand, and vice versa? Quite a lot, as it turns out. As we bring this new ...
Why We’re Here: FWB Census
FWB originated as an internet-native group of friends with a shared interest in crypto and culture. Just a few years later, it has blossomed into a global community of over 4,000 members. With such a diverse group of participants and so many initiatives across our DAO, it’s no wonder that FWB means many different things to many different people. Before this next chapter unfolds, there’s an opportunity to hear from all voices in the room about what FWB means to each of us, where we want it to ...
Why We’re Here: FWB Census
FWB originated as an internet-native group of friends with a shared interest in crypto and culture. Just a few years later, it has blossomed into a global community of over 4,000 members. With such a diverse group of participants and so many initiatives across our DAO, it’s no wonder that FWB means many different things to many different people. Before this next chapter unfolds, there’s an opportunity to hear from all voices in the room about what FWB means to each of us, where we want it to ...
FWB Garage™️ Grants // Open Call for Proposals
Offering project grants of up to $10K. FWB is a collective experiment for how Web3 tools can enable new ways of thinking and creating. Members should always feel empowered to propose projects, rally a squad, and make all kinds of things happen. Now, FWB Garage™️ makes it easier for members to propose, fund, and produce a creative project that benefits the FWB community. This Season, Garage Grants will distribute up to $50K worth of $FWB to get member-led projects off the ground. Here’s how FW...
FWB Garage™️ Grants // Open Call for Proposals
Offering project grants of up to $10K. FWB is a collective experiment for how Web3 tools can enable new ways of thinking and creating. Members should always feel empowered to propose projects, rally a squad, and make all kinds of things happen. Now, FWB Garage™️ makes it easier for members to propose, fund, and produce a creative project that benefits the FWB community. This Season, Garage Grants will distribute up to $50K worth of $FWB to get member-led projects off the ground. Here’s how FW...
Season Six: Collective Growth
Web3 has exploded over the past year and is now an industry unto itself. Six months ago we were in a moment of pure experimentation. Now, with all eyes on Web3, there’s a growing sense of pressure and professionalization. In this moment, it’s important to remind ourselves why we’re all here in the first place: to freely experiment with Web3’s emergent possibilities, and to grow with each other in the process. FWB originated as a place where people interested in crypto and culture could come t...
Season Six: Collective Growth
Web3 has exploded over the past year and is now an industry unto itself. Six months ago we were in a moment of pure experimentation. Now, with all eyes on Web3, there’s a growing sense of pressure and professionalization. In this moment, it’s important to remind ourselves why we’re all here in the first place: to freely experiment with Web3’s emergent possibilities, and to grow with each other in the process. FWB originated as a place where people interested in crypto and culture could come t...
2022 Product Retrospective and Roadmap
We believe the future of product design is centered around communities and not users. The central prompt of the discipline needs to be rewritten: How might we build a better community experience for our users friends? The process of building interfaces and products changes radically when building for people you care deeply about. Understanding the distinction between user and friend is the first step in comprehending how and why we build at FWB. A quick history FWB began in September 2020, as...
2022 Product Retrospective and Roadmap
We believe the future of product design is centered around communities and not users. The central prompt of the discipline needs to be rewritten: How might we build a better community experience for our users friends? The process of building interfaces and products changes radically when building for people you care deeply about. Understanding the distinction between user and friend is the first step in comprehending how and why we build at FWB. A quick history FWB began in September 2020, as...
