Tanukiverse is a lore-based community-led network state that fosters an open ecosystem for creators

Manga as a storytelling medium and why we chose it!
What is MangaManga is a form of Japanese comics that has a long history dating back to the 18th century. The word “manga” itself means “whimsical pictures” in Japanese. During the Edo period (1603–1867), artists began to create illustrated books and comics that featured a wide range of subjects, from historical stories to romantic tales and humour. In the early 20th century, manga began to take on a more modern form, with influences from Western comics and animation. The post-World War II per...

Manga as a storytelling medium and why we chose it!
What is MangaManga is a form of Japanese comics that has a long history dating back to the 18th century. The word “manga” itself means “whimsical pictures” in Japanese. During the Edo period (1603–1867), artists began to create illustrated books and comics that featured a wide range of subjects, from historical stories to romantic tales and humour. In the early 20th century, manga began to take on a more modern form, with influences from Western comics and animation. The post-World War II per...

How did data influence Tanukiverse's project strategy?
In this day and age of data overload, it might be difficult to distinguish between what is necessary and what only requires a minimal amount of our attention. However, we initially defined the three pillars of any Tanukiverse to be engagement, experience, and outreach. Let's dig further into these parts to discover what insightful knowledge we have gained along the way. Outreach - At the beginning of the journey, it is critical to identify the consumer base and the best way to reach out ...

How did data influence Tanukiverse's project strategy?
In this day and age of data overload, it might be difficult to distinguish between what is necessary and what only requires a minimal amount of our attention. However, we initially defined the three pillars of any Tanukiverse to be engagement, experience, and outreach. Let's dig further into these parts to discover what insightful knowledge we have gained along the way. Outreach - At the beginning of the journey, it is critical to identify the consumer base and the best way to reach out ...

How to integrate product and storytelling in Web 3.0?
All products have a story to tell. It could be about the history of the product, the founders, the use cases, or even fiction. But storytelling techniques have always been used to market products. It’s about telling prospective users a story that they relate to and compels them to buy the product. With more and more competitor products in the market and growing technology, storytelling became an important tool to stand out from the rest. We’ve seen this happening in multiple industries. Some ...

How to integrate product and storytelling in Web 3.0?
All products have a story to tell. It could be about the history of the product, the founders, the use cases, or even fiction. But storytelling techniques have always been used to market products. It’s about telling prospective users a story that they relate to and compels them to buy the product. With more and more competitor products in the market and growing technology, storytelling became an important tool to stand out from the rest. We’ve seen this happening in multiple industries. Some ...

Getting started with marketing a web3 IP
Since the web3 ecosystem is still young and not everyone is familiar with it, marketing a web3 IP has its own challenges. However, from our experience of marketing Tanukiverse as a web3 IP, there are a few general tactics that worked well -Consider the advantages: Understanding the value your project brings to the ecosystem & how it shall benefit the community is the most important aspect to highlight. Tanukiverse - being a creator space, has always kept the doors open for the community to cr...

Getting started with marketing a web3 IP
Since the web3 ecosystem is still young and not everyone is familiar with it, marketing a web3 IP has its own challenges. However, from our experience of marketing Tanukiverse as a web3 IP, there are a few general tactics that worked well -Consider the advantages: Understanding the value your project brings to the ecosystem & how it shall benefit the community is the most important aspect to highlight. Tanukiverse - being a creator space, has always kept the doors open for the community to cr...