
The opportunity in revisiting the "Google Graveyard" of crypto
Why the next wave of breakout crypto apps may come from ideas buried in past cycles

The opportunity in revisiting the "Google Graveyard" of crypto
Why the next wave of breakout crypto apps may come from ideas buried in past cycles
Everyone is tokenizing assets. Who’s building the experiences? From capturing to keeping attention
Intro: Crypto excels at tokenization. Every viral moment or emerging meta gets tokenized, fueling capital formation, and price discovery. However, it consistently falls short on post-launch engagement. We need more experiences that turn speculative energy into lasting participation.
Everyone is tokenizing assets. Who’s building the experiences? From capturing to keeping attention
Intro: Crypto excels at tokenization. Every viral moment or emerging meta gets tokenized, fueling capital formation, and price discovery. However, it consistently falls short on post-launch engagement. We need more experiences that turn speculative energy into lasting participation.

AI Meets Absurdity: The Rise of Brainrot Fusion and Synthetic Culture
The more popular forms of video-based social media (TikTok/Reels) offer extra freedom and fun without the pressure to look perfect. AI tools are an accelerant to this, allowing creators to push boundaries and embrace the absurd with no need for calculated curation. Let's dive into how AI is contributing to the memetic landscape and influencing synthetic culture.

AI Meets Absurdity: The Rise of Brainrot Fusion and Synthetic Culture
The more popular forms of video-based social media (TikTok/Reels) offer extra freedom and fun without the pressure to look perfect. AI tools are an accelerant to this, allowing creators to push boundaries and embrace the absurd with no need for calculated curation. Let's dive into how AI is contributing to the memetic landscape and influencing synthetic culture.

The revenge of the idea guys
The age of 'idea guys' taking back control is upon us, and thanks to AI, the gap between concept and creation is vanishing faster than ever. Anyone with internet access and anywhere on the IQ curve, can now become a creator, whether human, agent, or AI.

The revenge of the idea guys
The age of 'idea guys' taking back control is upon us, and thanks to AI, the gap between concept and creation is vanishing faster than ever. Anyone with internet access and anywhere on the IQ curve, can now become a creator, whether human, agent, or AI.
The opportunity around livestreaming x crypto
The opportunity around livestreaming x crypto

Consumer Crypto: What We Can Learn from NBA Top Shot
Lace up. This is about a story as volatile as Westbrook’s jumpshot. As someone who was one of the earliest beta users of NBA Top Shot and a top 50 account for a while, I’ve experienced quite the rollercoaster ride. This is a reflection about my experience and many learnings throughout this journey. You might even pick up a thing or two from my closing takeaways section that can be relevant for current and future projects too. Few examples are as effective as NBA Top Shot in highlighting the g...

Consumer Crypto: What We Can Learn from NBA Top Shot
Lace up. This is about a story as volatile as Westbrook’s jumpshot. As someone who was one of the earliest beta users of NBA Top Shot and a top 50 account for a while, I’ve experienced quite the rollercoaster ride. This is a reflection about my experience and many learnings throughout this journey. You might even pick up a thing or two from my closing takeaways section that can be relevant for current and future projects too. Few examples are as effective as NBA Top Shot in highlighting the g...

NFT Godmode: Understanding the attention economy
The NFT landscape is rapidly evolving and a byproduct of this is further fragmentation. This raises the question of how products are positioning themselves to serve users’ needs and how users are dividing their time amongst these products. The answer all boils down to attention. How do we best contextualize where attention, the most valuable commodity, of the typical NFT user lies? My mental model is simple. Think of every NFT related product you’ve used in the past 6 months. Chances are most...

NFT Godmode: Understanding the attention economy
The NFT landscape is rapidly evolving and a byproduct of this is further fragmentation. This raises the question of how products are positioning themselves to serve users’ needs and how users are dividing their time amongst these products. The answer all boils down to attention. How do we best contextualize where attention, the most valuable commodity, of the typical NFT user lies? My mental model is simple. Think of every NFT related product you’ve used in the past 6 months. Chances are most...

So you got a new wallet. Now what?
Think of Nonce 0 as the birth of a wallet. It’s an important moment marking the start of a crypto user’s journey. Yet the opportunity to build a delightful user experience around it from the onset has been largely neglected. Imagine Steve Jobs was around today and you onboarded him to crypto with Metamask. I’ll leave it to your imagination to think of his reaction. I’ve been thinking about the pain points for new users after downloading a wallet, how products today are trying to shape that us...

So you got a new wallet. Now what?
Think of Nonce 0 as the birth of a wallet. It’s an important moment marking the start of a crypto user’s journey. Yet the opportunity to build a delightful user experience around it from the onset has been largely neglected. Imagine Steve Jobs was around today and you onboarded him to crypto with Metamask. I’ll leave it to your imagination to think of his reaction. I’ve been thinking about the pain points for new users after downloading a wallet, how products today are trying to shape that us...