Will Virtuals’ Flywheel Moment Repeat with ZORA? We’ve all experienced déjà vu—whether it’s a phrase, a memory, or a fleeting interaction. Strangely enough, while studying ZORA’s flywheel recently, that familiar sensation returned. Instantly, I was transported back to October 2024 when I first read about Virtuals’ flywheel theory. The parallels were uncanny. SocialFi’s Rise and Fall When the narrative of consumer-facing apps swept through Crypto Twitter in August 2023, Friend.tech exploded on...

Will Virtuals’ Flywheel Moment Repeat with ZORA? We’ve all experienced déjà vu—whether it’s a phrase, a memory, or a fleeting interaction. Strangely enough, while studying ZORA’s flywheel recently, that familiar sensation returned. Instantly, I was transported back to October 2024 when I first read about Virtuals’ flywheel theory. The parallels were uncanny. SocialFi’s Rise and Fall When the narrative of consumer-facing apps swept through Crypto Twitter in August 2023, Friend.tech exploded on...