Creating value isn't enough. You also need to capture some of the value you create — Peter ThielThe quote above from Peter Thiel is in the context of tech start-ups, while I’ll be expanding on it more generally.Craftsman: Creates value, may or may not capture it.Businessman: Captures and trades value, created by craftsman.Here a craftsman is anyone who creates value out of nowhere, like engineers, artists, designers, etc., while a businessman is anyone who does business with the value cr...