My senior year of college, a panel of VCs spoke to one of my finance classes. It was senior spring, so attention spans were at somewhat of a low. All classes were being conducted over Zoom, which also didn’t help. But in the middle of the discussion, Sarah Guo, one of the panelists, said something that struck me then and has stuck with me ever since: “understand the user that isn’t you.” It’s worth mentioning that I take pride in my sense of individualism. I’m a twin, and I went to college wi...