Companies across the world are chasing rapid growth. On paper, it looks amazing — higher profits, more users, new markets. But hiding behind the numbers is a dangerous pattern called toxic growth. It happens when a company achieves short-term success by focusing too much on attracting new users while neglecting the loyal ones who built its foundation. *** ## The Case of Social Platforms Take Facebook (Meta), TikTok, and X. These platforms constantly tweak their algorithms to favor viral or pa...
