It’s no secret. I’ve been a fan of Jon Sanchez’s textured digital fashion garments for some time. A long time. A very long time.

The impeccable detail on his distinguishable balaclava-inspired headpieces and the virtual mossy softness of his oversized puffers have made Jon stand out as a leading web3 fashion designer.

What makes him even more appealing as a new-age fashion revolutionary is the fact that he did not jump through the traditional hoops of fashion design. He is completely self-taught. This gives the rest of us an ounce of hope, right…

Originally from Irun, Spain, Jon Sanchez graduated from high school and accepted a job as a bricklayer in order to pay for his tuition for studying video production. After working in the video department of major Spanish TV broadcaster RTVE, Jon desired a new creative pursuit.

“I got a taste for digital fashion and decided to learn it on my own with different courses and doing tests until I found a style to follow,” Jon says.

“I was seeing 3D artists using clothes and I thought, ‘I also want to create clothes and experiment’. This is where I am now. I think it has a plus to ‘everyday fashion’. We can get out of the legible.”

Erin, Balu, Calvin and Poe are a foursome who are particularly close to my heart. I can’t see their faces but I feel like I’m in tune with their individual personalities because of their patterned, fluffy outfits. The mask is Jon’s “thing”, even though he is still exploring his personal style, because “many times they express more than our own face”, he says.

When it comes to crafting one of these looks, Jon tends towards the streetwear vibe. As he doesn’t consider himself a fashion designer so to speak, he usually turns to social media platforms like good ol’ Pinterest as a point of reference and sketches out his own designs from there.

“I end up changing half of it when I start using CLO 3D, though,” Jon says. “I work on the garments there and usually texture them in Cinema 4D.”

For me, the texture of these garments is everything. The stitching, the depth, the digital material - it’s flawless, in my opinion. I just want to bear hug you, Erin. Jon has a soft spot for all of his designs but creating Balu’s jacket was pretty memorable: “I loved drawing the pattern on it.”

Drawing and digital garment creation aside, Jon is heavy into fingerboarding - a “fingerboard geek” he calls himself.

“I have a big collection. I started in 2009 with a forum and I made great friendships that are still there today. I've been to some ‘competitions’ where many people meet. I have colleagues who make very neat wooden boards. It is pure craftsmanship,” he says.

Mini kickflips and digital sewing: not a bad way to spend a Saturday. 

Connect with Jon Sanchez on Twitter here.

It’s no secret. I’ve been a fan of Jon Sanchez’s textured digital fashion garments for some time. A long time. A very long time.

The impeccable detail on his distinguishable balaclava-inspired headpieces and the virtual mossy softness of his oversized puffers have made Jon stand out as a leading web3 fashion designer.

What makes him even more appealing as a new-age fashion revolutionary is the fact that he did not jump through the traditional hoops of fashion design. He is completely self-taught. This gives the rest of us an ounce of hope, right…

Originally from Irun, Spain, Jon Sanchez graduated from high school and accepted a job as a bricklayer in order to pay for his tuition for studying video production. After working in the video department of major Spanish TV broadcaster RTVE, Jon desired a new creative pursuit.

“I got a taste for digital fashion and decided to learn it on my own with different courses and doing tests until I found a style to follow,” Jon says.

“I was seeing 3D artists using clothes and I thought, ‘I also want to create clothes and experiment’. This is where I am now. I think it has a plus to ‘everyday fashion’. We can get out of the legible.”

Erin, Balu, Calvin and Poe are a foursome who are particularly close to my heart. I can’t see their faces but I feel like I’m in tune with their individual personalities because of their patterned, fluffy outfits. The mask is Jon’s “thing”, even though he is still exploring his personal style, because “many times they express more than our own face”, he says.

When it comes to crafting one of these looks, Jon tends towards the streetwear vibe. As he doesn’t consider himself a fashion designer so to speak, he usually turns to social media platforms like good ol’ Pinterest as a point of reference and sketches out his own designs from there.

“I end up changing half of it when I start using CLO 3D, though,” Jon says. “I work on the garments there and usually texture them in Cinema 4D.”

For me, the texture of these garments is everything. The stitching, the depth, the digital material - it’s flawless, in my opinion. I just want to bear hug you, Erin. Jon has a soft spot for all of his designs but creating Balu’s jacket was pretty memorable: “I loved drawing the pattern on it.”

Drawing and digital garment creation aside, Jon is heavy into fingerboarding - a “fingerboard geek” he calls himself.

“I have a big collection. I started in 2009 with a forum and I made great friendships that are still there today. I've been to some ‘competitions’ where many people meet. I have colleagues who make very neat wooden boards. It is pure craftsmanship,” he says.

Mini kickflips and digital sewing: not a bad way to spend a Saturday. 

Connect with Jon Sanchez on Twitter here.