
BeTV continues to build on its foundational vision: participation equals value. Since entering internal testing in June, the platform has successfully deployed a new wave of core feature experiments, including livestreaming, gifting, PK battles, social and invitation systems—all integrated within the testnet environment.
These upgrades mark not just the expansion of features, but a decisive step toward building a sustainable creator economy within Web3 short video.
In the current testnet build, BeTV has enabled livestreaming functionality, offering creators and users a new channel for real-time expression and engagement. Integrated alongside the short video experience, livestreams will be presented directly in the core feed and accessible at any time.
Key livestream capabilities being tested include:
PK Battles: Competitive live sessions between creators, with real-time audience voting and gifting shaping the outcome.
Interactive Tools: Real-time features such as comments, likes, and visual effects enhance viewer participation.
Unified Distribution Logic: Livestreams are plugged into the same recommendation framework as videos, forming a seamless hybrid content stream.
This dual-engine model—short video + live—significantly deepens user interaction while extending content lifespan and monetization opportunities for creators.
BeTV’s evolving incentive model revolves around a key idea: engagement should be immediately rewarding. To that end, the platform has launched a comprehensive gifting system within the testnet, allowing users to send virtual gifts during livestreams.
Key components of the gifting system include:
A range of custom gifts featuring different prices, visuals, and status effects.
Real-time display effects to visually highlight fan support and user interaction.
A clear allocation structure that splits the value of each gift between the creator, platform, and supporter (exact ratios to be announced at mainnet launch).
What makes the system unique is its responsiveness—every gift triggers instant feedback in the interface. Data updates happen in real time, reinforcing user participation and giving creators a clear sense of momentum.
Gifting on BeTV isn’t just performative—it’s economic, trackable, and emotionally intuitive.
Unlike traditional Web2 social models which revolve around one-way following, BeTV is testing a more relational, value-linked social layer.
The new invitation and interaction logic creates a light social graph where users earn visibility and recognition through participation—whether by inviting others, gifting creators, or actively engaging with content. This structure is essential for future governance, content scoring, and personalized recommendations.
In Web3, connections are contributions, and BeTV is laying the groundwork for a rewardable participation network.
Beyond immediate interactions, BeTV is also experimenting with longer-term economic models to support creators.
Features currently in testing include:
Paid Content Subscriptions: Creators may choose to lock certain content behind a paywall, opening up recurring revenue options.
Account Level System: Users and creators will soon gain access to a leveling framework based on activity, engagement, and contribution—unlocking platform privileges over time.
Content Promotion Mechanics: Future iterations will allow creators or partners to promote quality content directly through paid exposure tools.
All of these tools work toward one goal: building a creator-first platform where value creation is persistent, measurable, and rewarding.
It’s important to note: BeTV remains in the testnet stage. But it is in this very stage—before marketing, before headlines—that the real architecture of a platform is tested: is the technology stable? Is the experience smooth? Are users engaged, and do creators return?
BeTV is answering all of these questions by building carefully, iterating rapidly, and validating every feature in the field.
We are not just launching a product. We are co-creating a network where content, incentives, and relationships converge into something fundamentally new.
BeTV
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