A decade into the global boom of short-form video, the industry has reached a pivotal inflection point. As traffic growth stabilizes, the traditional Web2 model of “algorithm + platform cut” has caused value distortion between creators and users. The mainstream value of digital content has become increasingly fragmented and inaccessible. This ongoing “creator economy crisis” within the internet ecosystem signals a new race: how can content truly capture its intrinsic value? Web3 presents an unprecedented opportunity.

Unlike Web2 platforms that only offer exposure and profit-sharing, Web3 empowers over 80 million users with a new experience: ownership through viewership. By tokenizing short video content into NFTs, BETV enables both operational and ownership rights to be seamlessly integrated. SocialFi transforms watching, commenting, and sharing into value-generating behavior. Users are no longer just traffic nodes, but active contributors. DAO governance empowers the community to participate in content and ecosystem decisions—perfectly aligned with the principles of decentralized global networks.

In short, Web3 has introduced a new value system for short videos: content is not just traffic—it is an ownable, tradable, and appreciating asset.

As a pioneering force in Web3 short video, BETV leverages NFT-based videos, a dual-token economic system, on-chain/off-chain interoperability, and a unique live-stream mining model to create a brand-new ecosystem of content assetization. Every video on BETV can be automatically minted into an NFT, with dynamic pricing driven by views and engagement. Users earn rewards via $BEA, and community growth is powered through $BEB. Creators gain access to open APIs and developer resources, allowing them to take full control of content strategy. Meanwhile, the live-stream mining mechanism connects GameFi and SocialFi elements, further energizing the ecosystem.

On BETV, creators are no longer mere content suppliers—they are the owners of their digital assets. Platform fees are kept under 5%, and all earnings are settled in real-time (T+0) to reduce financial friction. Users holding $BEB effectively become “business partners” of creators, sharing in the full on-chain value produced by video content. The ecosystem adjusts dynamically based on DAO governance votes, achieving true co-ownership and co-governance among creators, users, and the platform.

BETV is not just a playground for creators—it is a shared space for viewers and investors alike. Regular users can earn through Watch-to-Earn, while node NFT holders gain access to creator revenue and contract-based yield-sharing. Users who participate in DAO voting can directly influence revenue models and ecosystem direction.

BETV plans to launch its Beta version in Q2 2025, promising early access for the first 1,000 creators. In Q3, the platform will introduce an NFT marketplace and pilot asset-splitting and collateralized lending models. Toward the end of the year, BETV aims to roll out AI-based video editing and assetized panoramic/VR short films—ushering in a new era of value-oriented public video networks.

The game has changed: short videos are no longer a factory of traffic, but co-created, co-owned, and co-shared assets. BETV welcomes global creators, viewers, and investors to join in creating the era where content equals value.

As Web3 social interaction models evolve rapidly, SocialFi is transitioning from version 1.0 to 2.0—a shift from “viral hype” to “economic era.”SocialFi 1.0 relied heavily on “like-to-earn” mechanisms—simple, short-lived, with poor economic structure, resulting in unsustainable communities.In contrast, SocialFi 2.0 emphasizes economic risk control, cooperative growth models, and sustainable engagement loops.

BETV has pioneered a sustainable, tokenized, and modular circulation system through $BEA and $BEB.

• $BEA: Earned through watching and interacting with content (views, likes, comments, shares).

• $BEB: Earned by completing specific tasks, growing the community, or selling NFTs. It grants DAO voting rights, enabling users to transition from social participation to governance.

This dual-token system enables circulation, assetization, staking, mining, and trading—maximizing both content value and community-driven growth.

BETV adopts a three-tier DAO structure:

• Content DAO: Manages content economics and distribution.

• Ecosystem DAO: Oversees partnerships and external integrations.

• Treasury DAO: Handles financial and resource management.

All major functional updates or structural reforms require community discussion and on-chain voting, ensuring fairness and transparency. Security is ensured via multi-signature systems, oracle integration, and smart contract audits.

In a 30-day beta test:

• BETV saw a 180% increase in active users

• Average daily watch time rose 42%

• Top 10 creators earned 60%+ more than traditional platforms

• DAO proposal approval rate exceeded 96%

These figures prove the efficiency and scalability of the dual-token + layered DAO governance model in evolving SocialFi communities.

BETV will continue expanding its developer resources with SDKs and APIs, supporting third-party DApps and linking to GameFi, RWA, and cross-domain protocols. The BETV dual-token model is positioned as a foundational layer for community-powered social finance across Web3.

On BETV, social media is no longer a game of attention and extraction. It becomes a flywheel of value creation, shared ownership, and asset-based distribution—fundamentally redefining the creator-user-platform relationship.

BETV invites creators, users, and communities worldwide to join the next wave of Web3 SocialFi 2.0 co-creation.