In the last decade, short-form video has transformed how the world communicates, consumes content, and expresses creativity. Platforms like TikTok and YouTube Shorts have captured billions of users globally by delivering an endlessly engaging stream of snackable content. But as the format has evolved, so too have the challenges behind it.

Today, creators and users face a difficult reality: centralized platforms capture nearly all the value. Creators are subject to opaque algorithms, high revenue cuts, and limited ownership. Viewers, meanwhile, fuel the ecosystem with their attention and data—but receive nothing in return.

BeTV was created to challenge this model.

Rethinking Short Video Through Web3

BeTV is the world’s first decentralized short video platform that seamlessly combines blockchain, NFTs, SocialFi, and DAO governance. It is built for the next generation of content creators and viewers who want not only to consume and entertain—but to own, earn, and govern.

At its core, BeTV treats attention as value. Every video can be minted as an NFT. Every like, view, and vote is a trackable, incentivized on-chain interaction. And every user—whether creator or viewer—can benefit directly from their participation.

This is not just a theoretical vision. BeTV is already in internal beta testing, with a growing community of users who are experiencing what short video looks like when it's fast, fluid, and truly creator-first.

BeTV is not launching into a vacuum. Over 200,000 content creators are expected to join the ecosystem during its early stages, many of them seasoned producers from legacy platforms. From comedy skits and music to crypto explainers, art showcases, and lifestyle content, the diversity and density of videos already on BeTV is helping create a content experience that rivals centralized platforms.

The viewing experience is designed to feel familiar but faster—videos load instantly, transitions are seamless, and users can scroll continuously through a dynamic, DAO-curated feed. Every interaction contributes to platform governance and user rewards, forming a positive feedback loop between content quality and ecosystem health.

Unlike traditional social platforms, BeTV is fundamentally designed around creator ownership and community governance. Key product features include:

• NFT video publishing: Creators can mint each video with customizable royalty settings and tradable rights.

• Dual-token reward system: Users earn points that convert into platform tokens by watching, voting, and completing tasks.

• DAO discovery engine: Community votes determine trending content, replacing opaque recommendation algorithms.

• Gasless onboarding: Integrated wallets and transaction subsidies remove blockchain complexity for new users.

This structure gives creators lasting ownership over their content, while viewers gain real incentives for their time and attention. The entire system is transparent, programmable, and scalable.

BeTV is not just building a video app. It’s redefining what short video can mean in a decentralized world. It shows that media doesn’t need to be extractive. It can be collaborative, composable, and community-owned.

As the platform moves through its internal testing phase, it is refining not only its product, but its proposition: to deliver a short video experience that is fast, fun, rewarding, and fair—from day one.

Whether you're a creator looking to monetize your content more transparently, a user tired of being the product, or a builder exploring the next frontier of Web3 media, BeTV offers a new starting point.

One where your voice matters.One where your time is valued.One where your content is yours.

BeTV — Short video, redefined.