Web2 -> Web3 Vampire Attack
What is a Vampire Attack? A strategy where a new platform drains resources — such as liquidity and users — from an established one by offering better incentives to switch.The SushiSwap ExampleSushiSwap famously enticed Uniswap's liquidity providers to migrate their funds by offering additional rewards in SUSHI tokens, effectively executing a vampire attack.Incentives, Rewards, and EffectsIncentives: New platforms offer irresistible benefits to encourage a switch.Rewards: Immediate and ta...

Hard DAOs
Ever since I first heard the term, the "DAO" or Decentralized Autonomous Organization, has captured my imagination in a way few other technological ideas have in my career. When BlueYard hosted our first mini-conference, Decentralized & Encrypted, in Berlin in 2016 the conversation between the participants orbited around the original DAO (called simply "The DAO", which was subsequently and notoriously hacked) and the directions this new economic lifeform might take. There was of course talk o...
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Web2 -> Web3 Vampire Attack
What is a Vampire Attack? A strategy where a new platform drains resources — such as liquidity and users — from an established one by offering better incentives to switch.The SushiSwap ExampleSushiSwap famously enticed Uniswap's liquidity providers to migrate their funds by offering additional rewards in SUSHI tokens, effectively executing a vampire attack.Incentives, Rewards, and EffectsIncentives: New platforms offer irresistible benefits to encourage a switch.Rewards: Immediate and ta...

Hard DAOs
Ever since I first heard the term, the "DAO" or Decentralized Autonomous Organization, has captured my imagination in a way few other technological ideas have in my career. When BlueYard hosted our first mini-conference, Decentralized & Encrypted, in Berlin in 2016 the conversation between the participants orbited around the original DAO (called simply "The DAO", which was subsequently and notoriously hacked) and the directions this new economic lifeform might take. There was of course talk o...
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What do the following have in common?
Agile Software Development
Six Sigma
Behavior Driven Development
Software Craftsmanship
DevOps
Each of these represents a good idea that a group of well-meaning people tried (and succeeded) to spread into the world.
Each is generally poorly defined and poorly understood.
Each term has now lost its meaning.
Each term, with new watered-down, wrong-headed interpretations is being used constantly to create a false sense of security and justification for bad practices.
In each case, adoption of a good idea is being accidentally replaced by adoption of a name which represents that good idea. The term becomes a placeholder for good intention.
I can “do BDD” in the same way that I can sign up for a membership at a gym. I feel the sense of accomplishment without the need to actually get healthy.
What do the following have in common?
Agile Software Development
Six Sigma
Behavior Driven Development
Software Craftsmanship
DevOps
Each of these represents a good idea that a group of well-meaning people tried (and succeeded) to spread into the world.
Each is generally poorly defined and poorly understood.
Each term has now lost its meaning.
Each term, with new watered-down, wrong-headed interpretations is being used constantly to create a false sense of security and justification for bad practices.
In each case, adoption of a good idea is being accidentally replaced by adoption of a name which represents that good idea. The term becomes a placeholder for good intention.
I can “do BDD” in the same way that I can sign up for a membership at a gym. I feel the sense of accomplishment without the need to actually get healthy.
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