What Potential Value Does the New Market Narrative Bring?

To put it simply, Story Protocol is a brand-new intellectual property (IP) management system designed to make the creation and rights exchange between creators, companies, and artificial intelligence (AI) more transparent, open, and efficient. It aims to leverage blockchain technology and decentralized networks to allow anyone to easily track the origin, licensing, and usage of IP during the creation process, ensuring that everyone receives fair compensation for their contributions.

A Vivid Explanation of What Story Aims to Achieve

Imagine a writer who creates a novel and uploads it to the Story Protocol network. This novel is not just static; it can be adapted, expanded, or even transformed into different versions (such as a movie, game, or sequel) by other creators. On the Story Protocol, all these creative changes are clearly recorded, and every participant (whether the original author or subsequent creators) can automatically receive their due compensation through smart contracts and a modular licensing system.

Moreover, when AI-generated content uses these creations, the relevant intellectual property can be automatically tracked and compensated. For example, if an AI-generated video features characters from the novel, both the generator and the original author can share the revenue proportionally. This approach addresses many issues in the traditional IP system, such as unclear licensing, complex fees, and difficulties in holding infringers accountable.

Ultimately, Story Protocol aims to create a decentralized, more open, and fair IP ecosystem, helping creators truly take control of and derive more value from their works!

Four Key Value Components of Story!

1️⃣ The Lag and Inefficiency of Traditional IP Systems

Traditional intellectual property management systems still rely on intermediaries and complex legal agreements, which pose significant barriers for creators in terms of licensing, tracking, and monetizing their works. In the internet age, content can spread, be modified, and shared rapidly, but the existing IP management systems cannot keep up with this pace. As a result, creators often struggle to receive fair compensation and find it difficult to track how their creations are being used.

Solution: Story Protocol leverages blockchain technology to provide a transparent, decentralized IP tracking and management solution. It clearly records the origin and evolution of creations, ensuring that every creator receives fair compensation.

2️⃣ IP Ownership and Copyright Issues of AI-Generated Content

With the development of AI technology, creation is no longer solely dependent on humans; AI is now generating content (such as images, articles, music, etc.). This raises a significant question: If an AI-generated work uses elements from an existing IP (such as characters or scenes), who should own the copyright to the new work? The current IP system is ill-equipped to handle the attribution and reward distribution of AI-generated content.

Solution: Story Protocol proposes a new framework that can automatically track IP usage in AI-generated content, ensuring that both creators and IP owners benefit from AI-generated works.

3️⃣ The Openness of Internet Content Creation and Sharing

Internet culture emphasizes the openness and sharing nature of creation. Many creators enjoy re-creating, adapting, or remixing works (such as video re-creations on TikTok or modding culture in games). However, existing IP systems often restrict these activities, limiting the free flow and sharing of creativity while protecting intellectual property rights.

Solution: Story Protocol establishes standardized IP data structures and modules, allowing creators to set clear licensing terms and easily share and expand their IPs. This not only protects their works but also encourages more collaboration and re-creation, fostering creativity and innovation.

4️⃣ Poor IP Value Liquidity and Market Opacity

In the traditional IP market, the buying, selling, and licensing of IP typically involve complex negotiations and intermediaries. This not only reduces efficiency but also leads to a lack of market transparency, making it difficult for creators to accurately assess the value of their IPs. IPs often become “illiquid assets,” limiting their potential for further development.

Solution: By leveraging the decentralized nature of blockchain, Story Protocol enables IPs to flow freely in an open market. By turning IPs into programmable assets, creators and investors can trade, license, and invest more flexibly, significantly enhancing IP liquidity and market transparency.

Investment Lineup!

Story has completed three rounds of financing, with each round led by well-known venture capital firms such as a16z, Hashed, and Samsung Next since the seed round!

Project Development Analysis

Story is one of the few high-quality projects in recent times. Its new segment, “Programmable IP,” is highly likely to become a popular narrative in the near future. This is the first AI-extended narrative with significant potential since the AI boom, addressing very practical issues with relatively mature technological implementation, which is quite rare.

Moreover, Story is a project that was initiated three years ago. The visionaries behind this project, who had such foresight three years back, are clearly not ordinary. Their deep strategic planning and grand ambitions are self-evident. Three years is a long time in the crypto market. The fact that venture capital firms are willing to drive such a project indicates that, within the scope of capital vision, Story is extremely attractive in terms of fundraising. At the very least, it is a project that can indirectly promote top-tier projects!