DurwinSomeone crashed the entire Onion market in America, made millions, walked away scott-free and starte…
We learnt that perfect monopoly can cause catastrophic damage to any economy, even the onion market.A tiny man who rocked America with Onions History doesn’t repeat, but it rhymes. You want to learn something, anything? Look back in history and it will surprise you just how eerily relevant it can be even in modern times. With the advent of Bitcoin, Cryptocurrencies, Tech titans and startups, you get all sorts of happenings like Tulip Mania, recessions, Feds stepping in, market manipulations a...
DurwinThe youngest self-made billionaire just bought Forbes.
Austin Russell is an American entrepreneur, founder and CEO of Luminar Technologies. Luminar specializes in lidar and machine perception technologies, mainly used in autonomous cars. Luminar went public in December 2020, making him the world’s youngest self-made billionaire at the age of 25.Wha’s up with billionaires and news media? In a stunning turn of events, Austin Russell, the youngest self-made billionaire of 2021, has made headlines once again by acquiring a majority stake in Forbes ma...
DurwinBurger King gave candy to a worker has worked for more than 20 years.
The Whopper, which was first introduced in 1957, was a quarter-pound, oversized burger on a vast five-inch bun that cost a reasonable 29 cents.Large corporations can be cruel and uncaring. They often claim to care about their employees, but sometimes the reality can be quite different. This is the story of Kevin Ford, a cook and cashier at Burger King who had worked tirelessly for over two decades. To celebrate his remarkable feat of never taking a sick day, Burger King decided to shower him ...
CEO of StartupX | DeFi, NFT, Crypto, Web3.0 Builder | Co-Founder at IxSA | Director of Startup Weekend Singapore | Sustainability Champion
DurwinSomeone crashed the entire Onion market in America, made millions, walked away scott-free and starte…
We learnt that perfect monopoly can cause catastrophic damage to any economy, even the onion market.A tiny man who rocked America with Onions History doesn’t repeat, but it rhymes. You want to learn something, anything? Look back in history and it will surprise you just how eerily relevant it can be even in modern times. With the advent of Bitcoin, Cryptocurrencies, Tech titans and startups, you get all sorts of happenings like Tulip Mania, recessions, Feds stepping in, market manipulations a...
DurwinThe youngest self-made billionaire just bought Forbes.
Austin Russell is an American entrepreneur, founder and CEO of Luminar Technologies. Luminar specializes in lidar and machine perception technologies, mainly used in autonomous cars. Luminar went public in December 2020, making him the world’s youngest self-made billionaire at the age of 25.Wha’s up with billionaires and news media? In a stunning turn of events, Austin Russell, the youngest self-made billionaire of 2021, has made headlines once again by acquiring a majority stake in Forbes ma...
DurwinBurger King gave candy to a worker has worked for more than 20 years.
The Whopper, which was first introduced in 1957, was a quarter-pound, oversized burger on a vast five-inch bun that cost a reasonable 29 cents.Large corporations can be cruel and uncaring. They often claim to care about their employees, but sometimes the reality can be quite different. This is the story of Kevin Ford, a cook and cashier at Burger King who had worked tirelessly for over two decades. To celebrate his remarkable feat of never taking a sick day, Burger King decided to shower him ...
CEO of StartupX | DeFi, NFT, Crypto, Web3.0 Builder | Co-Founder at IxSA | Director of Startup Weekend Singapore | Sustainability Champion
Share Dialog
Share Dialog
Subscribe to Durwin
Subscribe to Durwin
<100 subscribers
<100 subscribers
Nobody does coffee like Starbucks.
And I don’t mean taste.
Coffee is too subjective, like fitness.
To each your own.
Some like it bitter, some like it roasted, some like it milky and others just want 8 shots in their morning joe.
I know coffee aficionados will balk at this but hear me out.
What I meant is that Starbucks made coffee mainstream and its a helluva global business.
Howard Schultz paid $3.8M for 6 Starbucks stores in 1987.
Today, Starbucks is worth north of $100B.
That’s a cool 26,500 X on the returns.
Every week, 60M drink Starbucks…
Now with their Starbucks Odyssey NFT loyalty program, they are diving head-first into web3.
I haven’t gotten the chance to test it out yet as they are still in beta.
But I suspect it would be a user experience galore.
They would prioritise the user experience above all else and make it a point to be ultra simple to use.
Remember, if your customers don’t know how to use the product, how can they even like it?
Starbucks CMO Brady Brewer said:
“It happens to be built on blockchain and web3 technologies, but the customer — to be honest — may very well not even know that what they’re doing is interacting with blockchain technology. It’s just the enabler,”
It is the world’s most significant coffee house chain in terms of revenue, generating more than ten times the revenue of its closest competitor Costa Coffee.
Incredible, amazing and very true.
I mean, this is really the way forward.
For every big brand and giant conglomerate out there thinking of getting into web3, this is the playbook.
Focus on the user.
Make it delightfully simple to use, effortless and brainless.
Don’t burden the user with gas fees, gwei, complicated seed phrases, transaction approvals and other complicated jargon.
Remember, 99% of Starbucks users aren’t familiar with web3 at all.
They just want their coffee.
Starbucks is doing what Reddit did with their NFTs.
They didn’t even call it NFTs, they called it digital collectibles!
So yea, they rode the web3 waves and got wet, but not at the expense of botching it up like how many other big brands did.
Saw the Game of Thrones NFT that dropped recently?
It was so horrendously ugly, fans want their money back.
Can Starbucks pull a smooth stunt like Reddit did in web3?
Let’s find out.
-
Do you drink Starbucks?
-
#startups #business #startupx #growth #success #socialmedia #culture #entrepreneurship #strategy #eth #btc #crypto #sifu #sifutoken #starbucks #NFT #profits #starbucksodyssey #coffee #defi
Nobody does coffee like Starbucks.
And I don’t mean taste.
Coffee is too subjective, like fitness.
To each your own.
Some like it bitter, some like it roasted, some like it milky and others just want 8 shots in their morning joe.
I know coffee aficionados will balk at this but hear me out.
What I meant is that Starbucks made coffee mainstream and its a helluva global business.
Howard Schultz paid $3.8M for 6 Starbucks stores in 1987.
Today, Starbucks is worth north of $100B.
That’s a cool 26,500 X on the returns.
Every week, 60M drink Starbucks…
Now with their Starbucks Odyssey NFT loyalty program, they are diving head-first into web3.
I haven’t gotten the chance to test it out yet as they are still in beta.
But I suspect it would be a user experience galore.
They would prioritise the user experience above all else and make it a point to be ultra simple to use.
Remember, if your customers don’t know how to use the product, how can they even like it?
Starbucks CMO Brady Brewer said:
“It happens to be built on blockchain and web3 technologies, but the customer — to be honest — may very well not even know that what they’re doing is interacting with blockchain technology. It’s just the enabler,”
It is the world’s most significant coffee house chain in terms of revenue, generating more than ten times the revenue of its closest competitor Costa Coffee.
Incredible, amazing and very true.
I mean, this is really the way forward.
For every big brand and giant conglomerate out there thinking of getting into web3, this is the playbook.
Focus on the user.
Make it delightfully simple to use, effortless and brainless.
Don’t burden the user with gas fees, gwei, complicated seed phrases, transaction approvals and other complicated jargon.
Remember, 99% of Starbucks users aren’t familiar with web3 at all.
They just want their coffee.
Starbucks is doing what Reddit did with their NFTs.
They didn’t even call it NFTs, they called it digital collectibles!
So yea, they rode the web3 waves and got wet, but not at the expense of botching it up like how many other big brands did.
Saw the Game of Thrones NFT that dropped recently?
It was so horrendously ugly, fans want their money back.
Can Starbucks pull a smooth stunt like Reddit did in web3?
Let’s find out.
-
Do you drink Starbucks?
-
#startups #business #startupx #growth #success #socialmedia #culture #entrepreneurship #strategy #eth #btc #crypto #sifu #sifutoken #starbucks #NFT #profits #starbucksodyssey #coffee #defi
No activity yet