As artists, we sometimes chase the next social media platform, hoping it’ll be our key to connecting with fans.
But the reality is that these platforms can disappear, change their algorithms, or lock us out without warning.
I’ve been there, losing access to 15K followers overnight, and it was a wake-up call.
Unlike social media, email lists give us direct control over our audience.
It’s a connection that doesn't depend on a platform's success or rules.
You can share updates, behind-the-scenes insights, and personal stories that go beyond a fleeting social media post through newsletters and blogs.
Plus, people rarely change their email addresses—unlike the endless shifts in social media trends.
Think of your email list as a direct line to your true fans.
It’s stable, personal, and entirely yours.
So, if you’re tired of chasing the latest platform, focus on what matters: building a lasting, meaningful connection with your audience.
Start collecting emails, send out newsletters, and keep that bond strong no matter where the digital tides take us.
As artists, we sometimes chase the next social media platform, hoping it’ll be our key to connecting with fans.
But the reality is that these platforms can disappear, change their algorithms, or lock us out without warning.
I’ve been there, losing access to 15K followers overnight, and it was a wake-up call.
Unlike social media, email lists give us direct control over our audience.
It’s a connection that doesn't depend on a platform's success or rules.
You can share updates, behind-the-scenes insights, and personal stories that go beyond a fleeting social media post through newsletters and blogs.
Plus, people rarely change their email addresses—unlike the endless shifts in social media trends.
Think of your email list as a direct line to your true fans.
It’s stable, personal, and entirely yours.
So, if you’re tired of chasing the latest platform, focus on what matters: building a lasting, meaningful connection with your audience.
Start collecting emails, send out newsletters, and keep that bond strong no matter where the digital tides take us.
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Eric's BlogThe Artist's Oath
The Artist’s Oath is a personal commitment to how I show up creatively. It is a reminder to lead with integrity, to resist the pressure to perform, and to make work that reflects truth, not just what gets attention. It is a compass for navigating the tension between expression and permanence, and a way to stay rooted in what matters: presence, process, and purpose, not perfection.
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Eric's BlogThe Artist's Oath
The Artist’s Oath is a personal commitment to how I show up creatively. It is a reminder to lead with integrity, to resist the pressure to perform, and to make work that reflects truth, not just what gets attention. It is a compass for navigating the tension between expression and permanence, and a way to stay rooted in what matters: presence, process, and purpose, not perfection.
Eric's BlogStanford Confirms My Research Findings
AI is changing how people relate to each other at work.
Eric's BlogNot My First Rodeo: Minting SuperRare Ghost Tokens
The story of how I minted art on SuperRare in 2021 while banned.
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