As blockchain reshapes the future of cinema, film3 has emerged as a movement far larger than any one creator, company, or brand. It represents a shared effort—filmmakers experimenting with decentralized funding, collectives building distribution pipelines, and communities reshaping how stories reach audiences.
When someone files multiple applications to trademark film3, it shifts a shared cultural vision into something controlled and exclusive. Even though we are disappointed in these actions, the decision to oppose these trademarks is not meant as a personal slight. Rather, it reflects a commitment to the principles that brought many of us to blockchain in the first place: freedom to create without gatekeepers.
Some people feel entitled to ownership because they get lost in the narrow belief that they created something on their own. But film3 is not the product of a single individual’s vision—it is the result of countless permissionless contributions from artists, developers, curators, producers, and a range of film3 communities who built this space. In fact, a trademark that excludes every vision except the applicant’s would be fatal to Film3.
Zooming out to see the bigger picture makes it clear: film3 exists today because of collective effort, not isolated achievement. Recognizing that shared history is critical to protecting its future. All contributions matter. Individually we are not sole stewards of an entire cultural moment.
Film3 has never been the story of one person. It has always been the story of many.
Trademarking film3 offends the spirit of decentralization. It risks rewriting history so that the contributions of independent creators, small teams, and early innovators are erased under a single banner. This is why opposition is necessary: to ensure that Film3 remains a commons, not a commodity.
Film3 belongs in the public domain, just like web3.
We resist these trademarks to preserve because film3 is a movement defined by collaboration, shared innovation, and cultural freedom. Protecting it from trademarking ensures that filmmakers everywhere—now and in the future—can create onchain without fear of gatekeeping.
Film3 is not a brand. It is a legacy. And just like web3, it belongs to all of us.
Thank you for standing with us as we move into our second opposition this week, and thank you for helping us build Film3 ✊ 🎬
Find us on https://film3dao.xyz/ and https://zora.co/@film3
Photo Credit above Film3 Filmmaker Peyton Kocher (Zeitza Labs)
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