One of the incredible innovations of web3 companies is how easily they can bootstrap new networks from scratch using token or NFT incentives and more easily solve their cold start problem.https://cdixon.org/2017/05/27/crypto-tokens-a-breakthrough-in-open-network-designBut that’s also their main burden. All web3 companies face the same challenge. You have a vision, you start executing it, and your first stop is building your community of early adopters.The next tactic fallacyThe next tactic fa...