Ambassador HQ
Welcome Ambassador Team! We've put together some resources to help you communicate about RBC GranFondo Whistler.
We hope these help to enhance your cycling storytelling and also share the celebrations of North America’s Largest Gran Fondo in it’s 16th edition.
This year's theme expands the idea of Sea to Sky to include 'Be Iconic'. Incorporating distinct icons and shapes, we look forward to playing with and expanding this concept as the season develops.
Find some of our favourite photos from past editions - available to download in high resolution.
Making your own content? Leverage this selection of b-roll footage from the event to help you!
Short on time? We've made some social content for you! Including 1080x1080 (square) and 1080x1920 (story) format with both photo and reels. This is carryover content from 2024 and is safe to use.
Download the official logo pack including vector graphics (black, white and blue).
Find the fonts we currently use here.
Be Iconic 2025 uses the font Gotham Black.
Throughout the year, we go through price increases to help prompt people to register. The deadlines are as follows:
Sep. 12 – Jan. 29
Jan. 30 – Apr. 9
Apr. 10 – Jun. 25
Jun. 26 – Jul. 30
Jul. 31 – Sep. 3
Prices change at 23:59 PT on the dates shown above. The direct link to register is here.
Here's (mostly) all the places you can find us:
Facebook / Instagram / X @rbcgranfondo
YouTube - http://www.youtube.com/c/RBCGranFondo
Hashtag: #rbcgranfondo
Find imagery of Vancouver and Whistler.
Need guidance on this year's theme, how to refer to the event or the way we present ourselves? This guide contains suggested language, tone, things to avoid and more.
Also includes a history of the event!
You will shortly be sent your sharable discount code by Andrew directly via email!
Please feel free to share this with those you interact with.
Note, these Ambassador resources should not be shared with the outside world. If you're looking for assets that others can use, we have a Media Resources page on our website that should be given out instead.
That's it for now! Keep an eye out for more updates and news about the current event year.
Thank you again for being a valuable and important member of the ambassador team! We're so glad you're part of the family.
