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The old that is strong does not wither, deep roots are not reached by the frost. — J.R.R. Tolkien
Since its inception in October 2023, the Greenpill Dev Guild has been on a journey to create sustainable revenue based on impact, truly capturing the meta of impact = profit. We’ve explored many pathways through different experiments and projects. Some led to dead ends, while others opened up vibrant possibilities. In recent weeks, we’ve converged on a new strategy that builds on four interconnected layers of the Ethereum ecosystem: blockchain, protocol, social, and application. These layers intertwine to create a sustainable funding loop for regenerative projects.
Throughout this series, we’ll dive into our four-layered approach: why it’s important, how we plan to validate its success, what it looks like technically, and where/when we plan to deploy it. Below is an outline of the series:
Pioneering A Regenerative Stack – An introduction to the Dev Guild’s stack as it exists today and how we arrived at this point.
Squad Staking – How staking (32 ETH in a squad) can generate yield and create perpetual funding for public goods.
GreenWill – Understanding how tracking regenerative actions and contributions can inform the allocation of funds and community governance.
Green Goods – Using simple, accessible tools to capture impact data and feed it into reputation and governance systems within communities.
Capital Formation – How this stack can plug into external capital formation mechanisms, particularly by bundling impact into tokenized forms via Green Goods.
Validating The Regenerative Stack – Our plans to test and analyze the stack’s effectiveness, and the roadmap we’ll follow to iterate and scale.
As we dive into the stack, it’s worth highlighting the builders driving these initiatives. The Greenpill Dev Guild is a community of regenerative builders with diverse skill sets, from design to engineering distributed throughout the globe. Many members join to learn and grow in new or less familiar areas, with the Guild also serving as a sandbox for developing those skills. Continuous learning is one of our core values: by educating ourselves and collaborating, we fuel growth internally and then share that growth with the wider community.
Since the beginning of 2025, the Dev Guild has hosted 8 workshops. Some were Greenpill centric sessions to support new chapter onboarding (covering topics like Charmverse and multisig basics), while others were more partnership-focused (for example, collaborating with Gardens – a conviction-voting funding platform – and with Allo Capital to facilitate a DAO design contest). To reinforce our workshops, we created follow-up assessments to ensure that attendees retained the core knowledge shared during the calls. Workshops have become a real strength of the Dev Guild and a service we can readily deliver for any regen community that wants to learn about key new tools.
We’ve also invested heavily in design and branding across our projects (and for the Guild itself). If you’ve been following the Guild for a while, you probably noticed our recent rebrand. This was the result of a brand kit contest coordinated by Kit (one of our leads) and I, which led to 13 diverse submissions. The contest produced a new cohesive brand identity for the Greenpill Dev Guild along with a suite of visual assets that any Greenpill chapter or guild can use.
After the contest, our leads Nansel and Kit ran branding workshops to synthesize the results into a unified set of brand guidelines. Recently, we kicked off an initiative to create infographics to further spread the Guild’s message and knowledge. Sofi, an avid builder in the space, took the lead in crafting many of the infographics you’ll see throughout this series. These beautifully crafted designs set the tone and emphasize the projects we build.
One of our core missions is to support Greenpill Chapters with tools for community coordination, impact reporting, and capital formation. Three major Dev Guild initiatives exemplify this focus: Green Goods, GreenWill, and Squad Staking.
Green Goods – Green Goods is our innovative biodiversity impact-tracking app, designed for ease of use directly from your browser as a progressive web app (PWA). Our goal is simple yet ambitious: empower gardeners to effortlessly document their environmental work and transform their efforts into transparent, on-chain ecocerts and credits. These digital assets can then be aggregated and sold, providing tangible rewards for regenerative actions. Over recent months, we've dedicated significant resources to refining the app’s user experience, implementing multi-language support, and integrating account abstraction through Privy. We’re now gearing up for a Q3 pilot involving 5–10 community gardens and farms across Greenpill Chapters, creating a robust feedback loop from user research directly into ongoing product development.
GreenWill – GreenWill is an essential tool for tracking community participation and reputation within the Greenpill ecosystem. It helps recognize and reward regenerative actions, providing crucial insights for allocating funds and granting governance privileges. Think of GreenWill as a regenerative “reputation meter” that integrates seamlessly with the Guild.xyz platform, translating active engagement into tangible rewards. By highlighting community members who consistently contribute, actively engage, and support their peers, GreenWill fosters a governance system based on merit and participation. Currently, GreenWill is powering applications such as the Greenpill Badge in Prosperity Pass, governance via conviction voting in Garden funding pools, and eligibility criteria for upcoming regenerative airdrops.
Squad Staking – Public Good Squad Staking is an initiative we’re building in collaboration with Obol to create a sustainable source of funding for public goods. It enables multiple participants to collectively stake the 32 ETH required to operate an Ethereum validator, significantly lowering entry barriers for community validators. The regenerative element emerges from our commitment to allocate a meaningful percentage of the generated staking yield directly towards public goods initiatives such as the Greenpill Network. We have successfully set up our genesis squad (Greenpill Ottawa, New York City, and the Dev Guild) and are poised to begin staking on Ethereum’s mainnet, pledging 20% of our yield back to the Network. Additionally, we are currently queued for delegated ETH through Lido’s Community Staking Module (CSM), empowering operators who lack the full 32 ETH to participate. Our roadmap includes onboarding an additional 3–5 validator squads throughout Q3 and Q4.
These three initiatives demonstrate our dedication to Greenpill’s mission and to public goods generally. With the community’s support, we will continue to refine and advance these projects so they can deliver even greater benefits.
Capital allocation is another pillar of the Guild’s work. Today, there are many exciting on-chain allocation mechanisms being pioneered (quadratic funding, streaming, ranked voting, etc.), and many are built on the Allo Protocol. This protocol comprises standardized contracts that simplify the creation of diverse funding mechanisms and their connection to impactful projects. To better navigate this landscape, the Allo Alliance emerged as a collaborative network of builders and researchers focused on understanding, developing, and promoting interoperability among these tools.
The Alliance initially took shape from discussions sparked by Kevin Owocki’s insightful forum post, “Allo + Gitcoin — do they make more sense together or separate?” Several workshops and strategy calls allowed us to align on the immense potential of the Allo protocol and explore how we could best steward its growth in ways that benefit builders and communities alike. Shortly after these discussions, Allo.Capital was announced as a new spin-off focused on building the on-chain capital allocation layer. Much of our energy shifted to supporting Allo.Capital’s launch.
The Dev Guild transitioned our early workshops into the broader Allo.Capital community, opening doors for wider collaboration. These sessions yielded significant outputs, such as an insightful impact-vs-time matrix and comprehensive comparisons of DAO contest design proposals. Since then, the Alliance has maintained weekly calls, regularly syncing ideas, identifying strategic synergies, and refining quarterly objectives. Our recent collaborative efforts in Q2 included developing and managing grant rounds, conducting market research for new funding pathways, uncovering novel use cases, and importantly providing a welcoming space for builders to collaborate and recharge between intense development sessions.
Join our Weekly Allocators Anonymous call on Friday to unwind after a week of building
We accomplished a lot in the first half of this year with minimal resources. In the Gitcoin Grants Rounds we participated in, we finished Top 5 in the Apps & Dapps round (out of 142 projects) and 2nd in the Regen Coordination Global round (which combined quadratic funding with AI/human evaluation). These results help validate that we’re building the right tools and heading in the right direction.
Over the next few days, we’ll dive deep into each layer of the stack starting grounds up with squad staking. With squad staking we will highlight the top organizations advancing the movement and how it can create a sustainable source of funds for public goods. We'll dive into how squad staking connects to Decentralized Physical Infrastructure (DePin) and creates community pools of funds to allocate to local initiatives. Throughout the series we'll explore how the regenerative stack captures value and most importantly show how you can participate in regenerating our world. Dive into Squad Staking here.
Join us on Discord to get involved!
Afo
