By Ceri – R&D project lead at Hangry Animals
If you're new here: I’m one-half of Hangry Animals, and we’re on a mission to make games that help real animals. But before we build them, we’re doing our homework.
We’re deep in R&D, asking big questions like:
How can games teach kindness?
What makes kids want to help others while they play?
Can 30 minutes of gaming a day actually be good for young people?
Turns out – yes.
In fact, the benefits of short, age-appropriate play sessions are more interesting (and reassuring) than you might think.
You’ve probably heard the headlines: "Screen time is bad!"
But research suggests that brief, balanced sessions of gaming (around 30–60 minutes) can be beneficial for a child’s development.
According to studies by Oxford University, UNICEF, and Internet Matters, kids who play games for short bursts are better socially adjusted than those who don’t game at all.
Not what we expected either!
Cognitive & Educational Wins
Games help with memory and processing speed
They encourage strategic thinking and creative problem-solving
Action and puzzle-based games can improve hand-eye coordination and reflexes
Educational games make learning interactive and sticky (in a good way)
Social & Emotional Boosts
Games offer a “mental holiday” – helping kids de-stress and feel happier
They learn to fail safely and try again, building resilience
Multiplayer games can build teamwork and communication skills
Progressing in a game can give a big confidence lift – even if it's just levelling up a banana-wielding raccoon
1. They fit into real life.
Thirty minutes of gaming won’t derail family time, outdoor play, or homework. Instead, it complements a healthy routine.
2. They keep the fun fresh.
Short bursts mean games remain exciting without becoming overwhelming or addictive. Think “treat,” not “escape.”
3. They support wellbeing.
Moderate gaming has been shown to support life satisfaction, emotional balance, and even creativity – especially in kids under 14, when supervised and age-appropriate.
The catch is balance – and guidance.
Research shows that problems arise not from gaming itself, but from excessive, unmoderated play. That’s where screen fatigue, withdrawal, and negative behaviour can creep in.
So if you're navigating game time within your household, here are four takeaways from our research so far:
Choose games wisely.
Go for age-appropriate, values-led titles.
Keep sessions short and sweet.
Around 30 minutes is a good baseline.
Play (or talk) with them.
Being curious about their in-game world builds trust and awareness.
Balance is everything.
Gaming is just one slice of the pie – not the whole meal.
TL;DR?
Short gaming sessions (30 mins or less) = more focus, better mood, stronger friendships, and a sense of achievement – all backed by reliable research from Oxford, UNICEF, and more.
The benefits drop off with hours of daily play, but in small doses, games can teach a surprising amount.
That’s it for my monthly insights!
Until next time:
Stay Curious.
Stay Hangry.
Ceri
The Hangry Animals Team
www.hangryanimals.com
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