A person messaged me on LinkedIn recently about investing in Icebreaker, from a company claiming to manage a few billion dollars in assets. I normally ignore cold outreach entirely as it's rarely worth the effort to verify, but the claim of a few billion in AUM piqued my curiosity. We had no mutual connections, and their company website looked like it was built in 2007. I started asking myself that classic question: "Is this legit?" I asked them to verify an email address on Icebreaker and th...

A person messaged me on LinkedIn recently about investing in Icebreaker, from a company claiming to manage a few billion dollars in assets. I normally ignore cold outreach entirely as it's rarely worth the effort to verify, but the claim of a few billion in AUM piqued my curiosity. We had no mutual connections, and their company website looked like it was built in 2007. I started asking myself that classic question: "Is this legit?" I asked them to verify an email address on Icebreaker and th...