
X Li - think i’m in love with you
X Li joined Sound with a bang this week, becoming the first artist to receive over 3,000 mints on a Sound genesis drop, topping every Sound chart for the week with new track “think i’m in love with you.” 80s synth ear candy and acoustic guitar create a carefree atmosphere for lovesick lyrics to dance with youthful nostalgia. “My heart is beating, I am falling. Think I’m in love with you” muses X Li while contemplating the urgency of expressing his true feelings.think i'm in love with you...

Our Next Chapter
To the Invest in Music community, Thank you for your support over the last 14 months. When we launched Invest in Music we had one goal. Creating a home for the onchain music community. After 58 podcast episodes, over 60 newsletters, artist spotlights, and thousands of mints across all our different series - we’re very proud to have delivered on that promise. We’d like to give a special thanks for Sound, Pods, Spinamp, Mirror, Bello, Optimism and NFT Now for being key partners in our journey. ...

Onchain Music Year in Review
Reflecting on a transformative year for onchain music. What started as a niche trend has subtly grown into a strong ecosystem of artists, projects and communities passionate about the next generation of music. In this report - we’ll break down some highlights from 2023. Giving you an overview on many of the major milestones and accomplishments from the past year. Please note this list is non-exhaustive. We put out a form for projects to be included in our recap and if we missed you - we hope ...
Where fans become collectors.

X Li - think i’m in love with you
X Li joined Sound with a bang this week, becoming the first artist to receive over 3,000 mints on a Sound genesis drop, topping every Sound chart for the week with new track “think i’m in love with you.” 80s synth ear candy and acoustic guitar create a carefree atmosphere for lovesick lyrics to dance with youthful nostalgia. “My heart is beating, I am falling. Think I’m in love with you” muses X Li while contemplating the urgency of expressing his true feelings.think i'm in love with you...

Our Next Chapter
To the Invest in Music community, Thank you for your support over the last 14 months. When we launched Invest in Music we had one goal. Creating a home for the onchain music community. After 58 podcast episodes, over 60 newsletters, artist spotlights, and thousands of mints across all our different series - we’re very proud to have delivered on that promise. We’d like to give a special thanks for Sound, Pods, Spinamp, Mirror, Bello, Optimism and NFT Now for being key partners in our journey. ...

Onchain Music Year in Review
Reflecting on a transformative year for onchain music. What started as a niche trend has subtly grown into a strong ecosystem of artists, projects and communities passionate about the next generation of music. In this report - we’ll break down some highlights from 2023. Giving you an overview on many of the major milestones and accomplishments from the past year. Please note this list is non-exhaustive. We put out a form for projects to be included in our recap and if we missed you - we hope ...
Where fans become collectors.


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We’re starting to reach a tipping point.
This last week on Sound saw 32 drops - combining both new artists and seasoned vets for the most drops in one week to date.
Many artists are starting to show consistent release schedules, dropping once every week or two weeks.
While this is a fantastic direction - I wanted to give some quick commentary as a collector of these drops.
With more drops means more options.
Collectors only have a finite amount of ETH and as the drop calendar starts to scale - so too does the challenge to sell out.
Artists ask me a lot - how many editions and at what price?
My answer is always the same.
Target 1 ETH in total sales and strive for more demand for secondary sales than there is on the initial drop.
1 ETH is a lot of money. It’s basically 250k streams.
We’re starting to reach a tipping point.
This last week on Sound saw 32 drops - combining both new artists and seasoned vets for the most drops in one week to date.
Many artists are starting to show consistent release schedules, dropping once every week or two weeks.
While this is a fantastic direction - I wanted to give some quick commentary as a collector of these drops.
With more drops means more options.
Collectors only have a finite amount of ETH and as the drop calendar starts to scale - so too does the challenge to sell out.
Artists ask me a lot - how many editions and at what price?
My answer is always the same.
Target 1 ETH in total sales and strive for more demand for secondary sales than there is on the initial drop.
1 ETH is a lot of money. It’s basically 250k streams.
While I see artists selling 3, 4, 5+ ETH drops, this doesn’t paint the whole picture.
What keeps collectors coming back is knowing that if they show up to the Listening Party and manage to collect a limited drop, they can turn around and sell an edition or two on the secondary market for profit.
While it’s optimistic to think that all your collectors will support you just to support great art (which will always exist), collectors at large are going to be more interested in the ability to flip.
So - treat Music NFTs as a marathon.
Drop every week or two weeks, but do it in a way where you can consistently deliver value to your collectors.
This doesn’t mean utility (merch, meet and greets, tickets, etc.) - it means pricing your drops in a way where there’s a real shot for secondary market activity.
If you can find the right pocket - I promise you you’ll see collectors continually showing up eager and excited to collect each and every drop.
And oh by the way - Sound Market just launched as the new arena for Music NFTs.
See you inside.
Listen to Freshly Minted on Spinamp.
Sound launches its secondary marketplace for Music NFTs
LNRZ DAO shares plans to drop new music on Sound.
Angelbaby’s new track All Gold Spaceship mints today.
NoiseDAO shares plans to make a collaborative album for High Frequency
Chill Pill debuts a new staking mechanic for their collection.
Leading on-chain analytics platform adds support for Sound.
This Week in Music NFTs is free to subscribe. Follow me on Twitter to stay up with the latest!
While I see artists selling 3, 4, 5+ ETH drops, this doesn’t paint the whole picture.
What keeps collectors coming back is knowing that if they show up to the Listening Party and manage to collect a limited drop, they can turn around and sell an edition or two on the secondary market for profit.
While it’s optimistic to think that all your collectors will support you just to support great art (which will always exist), collectors at large are going to be more interested in the ability to flip.
So - treat Music NFTs as a marathon.
Drop every week or two weeks, but do it in a way where you can consistently deliver value to your collectors.
This doesn’t mean utility (merch, meet and greets, tickets, etc.) - it means pricing your drops in a way where there’s a real shot for secondary market activity.
If you can find the right pocket - I promise you you’ll see collectors continually showing up eager and excited to collect each and every drop.
And oh by the way - Sound Market just launched as the new arena for Music NFTs.
See you inside.
Listen to Freshly Minted on Spinamp.
Sound launches its secondary marketplace for Music NFTs
LNRZ DAO shares plans to drop new music on Sound.
Angelbaby’s new track All Gold Spaceship mints today.
NoiseDAO shares plans to make a collaborative album for High Frequency
Chill Pill debuts a new staking mechanic for their collection.
Leading on-chain analytics platform adds support for Sound.
This Week in Music NFTs is free to subscribe. Follow me on Twitter to stay up with the latest!
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