Imagine revenue growth is a spectrum. On one side, you have high-quality revenue and on the other side you have high-velocity revenue. So how should a builder in today's climate proceed? Well first, let’s discuss the tradeoffs as I see them. Growing high-quality revenue requires a sustainable, profitable, and defensible income stream that contributes to the long-term health and stability of your business. Growing high-velocity revenue can be just as, if not more challenging. However, you...