Imagine you walk into a room full of people — some are deep in conversation, others laughing over inside jokes, a few quietly observing from the sidelines. You don’t know anyone yet, but you’d like to connect and to share something with them.

We’ve already uncovered your identity bricks, cleared out the facade of your account, and now we arrive at the question: what do we actually have to cast, and how do we make people want to read it? Imagine a massive mountain — not of stone, but of information debris. Every day, we scroll, swipe, and sift through endless noise in search of something that feels real.