Gold holds a special place among financial assets. It is often seen as the ultimate store of value, a hedge against inflation and economic turmoil. Yet its price history over centuries tells a different story. This article argues that gold has shown dramatic volatility, much like modern cryptocurrencies such as Bitcoin. Supply shocks, geopolitical changes, and shifts in trust have driven this. Using 760 years of inflation-adjusted data, we trace gold's role as a currency and medium of exchang...