It’s easy to get lost on Twitter and waste hours scrolling through irrelevant content. Why is the most interesting information scattered throughout the feed? It’s not a technological problem: Twitter understands our interests and tastes very well. But rather a business problem: Twitter optimizes their feed algorithm for ad clicks, giving us just enough information and memes we need to keep scrolling. And since advertisements are Twitter’s main revenue source, they don’t allow us users to make...

It’s easy to get lost on Twitter and waste hours scrolling through irrelevant content. Why is the most interesting information scattered throughout the feed? It’s not a technological problem: Twitter understands our interests and tastes very well. But rather a business problem: Twitter optimizes their feed algorithm for ad clicks, giving us just enough information and memes we need to keep scrolling. And since advertisements are Twitter’s main revenue source, they don’t allow us users to make...