About a year ago, I left my finance job in NYC with a stupid idea: Start a business in marketing and video production...

About a year ago, I left my finance job in NYC with a stupid idea: Start a business in marketing and video production...

I ran a 5-day experiment with TikTok ads to figure out if it actually works for small accounts

I ran a 5-day experiment with TikTok ads to figure out if it actually works for small accounts

Let me guess… You’re reading this because you’re either (1) a business owner or (2) a creative (musician, painter, influencer, YouTuber, etc.) And there’s a big chance someone somewhere has told you about these “NFTs” and “The Blockchain” or “Web3” and how it’s going to REVOLUTIONIZE everything...

Let me guess… You’re reading this because you’re either (1) a business owner or (2) a creative (musician, painter, influencer, YouTuber, etc.) And there’s a big chance someone somewhere has told you about these “NFTs” and “The Blockchain” or “Web3” and how it’s going to REVOLUTIONIZE everything...

My content strategist told me that she’d done a IG boost on her account, and that she saw some pretty interesting results. It was a hiking video that converted into a lot of like-minded folks following her. The only issue is that she wasn’t trying to build that exact audience. ”I think you should know, and maybe test it.” She said. Gosh. What a woman. You can thank her for the insights over here.

My content strategist told me that she’d done a IG boost on her account, and that she saw some pretty interesting results. It was a hiking video that converted into a lot of like-minded folks following her. The only issue is that she wasn’t trying to build that exact audience. ”I think you should know, and maybe test it.” She said. Gosh. What a woman. You can thank her for the insights over here.