Creating “zero click” content
Creating “zero click” content As I mentioned a few weeks ago, a growing problem with Google is the number of “zero click” searches on there — searches that don’t lead to another click, because Google answered the question for you. It’s generally a good thing for users, but it’s a bad thing for companies wanting to get more website traffic. In the case of Google, there’s not much you can do. In other cases, though, it might be best to just lean into this trend. Most social media sites quietly ...
Grateful in the macro and the micro
Grateful in the macro and the micro When you ask someone what they’re grateful for, you often get the same kinds of things – health, family, friends, etc. Those are all wonderful things, and we should all be grateful for them, but being grateful for smaller things can sometimes have a bigger impact. In a recent episode of “My First Million”, the hosts (Sam Parr and Shaan Puri) interviewed Gary Vaynerchuk and it was a fascinating conversation. I encourage you to listen/watch the entire thing w...
Shortform for long books
Shortform for long books I’ve been using Blinkist for some book summaries for a few years now, and it’s great! However, I’m noticing a growing problem in the gap between long books and Blinkist, in that the “Blinks” just aren’t long enough to really share the heart of the book. Blinkist and most related platforms are proud of the fact that they give you “15 minute summaries”. Those are a fantastic way to get an overview of a book, but then they leave a bit gap between that 15 minute summary a...
Creating “zero click” content
Creating “zero click” content As I mentioned a few weeks ago, a growing problem with Google is the number of “zero click” searches on there — searches that don’t lead to another click, because Google answered the question for you. It’s generally a good thing for users, but it’s a bad thing for companies wanting to get more website traffic. In the case of Google, there’s not much you can do. In other cases, though, it might be best to just lean into this trend. Most social media sites quietly ...
Grateful in the macro and the micro
Grateful in the macro and the micro When you ask someone what they’re grateful for, you often get the same kinds of things – health, family, friends, etc. Those are all wonderful things, and we should all be grateful for them, but being grateful for smaller things can sometimes have a bigger impact. In a recent episode of “My First Million”, the hosts (Sam Parr and Shaan Puri) interviewed Gary Vaynerchuk and it was a fascinating conversation. I encourage you to listen/watch the entire thing w...
Shortform for long books
Shortform for long books I’ve been using Blinkist for some book summaries for a few years now, and it’s great! However, I’m noticing a growing problem in the gap between long books and Blinkist, in that the “Blinks” just aren’t long enough to really share the heart of the book. Blinkist and most related platforms are proud of the fact that they give you “15 minute summaries”. Those are a fantastic way to get an overview of a book, but then they leave a bit gap between that 15 minute summary a...
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Consolidating my messages with Beeper
I’d heard about the Beeper app a while ago, but didn’t actually check it out until recently. I should have looked earlier, as it’s fantastic.
Very simply, it’s an app that puts almost all of your messaging apps in one place, in one stream of content. This includes WhatsApp, Facebook Messenger, Twitter, LinkedIn, Signal, Instagram, Google Messages, and many others. I intentionally said “almost all of your messaging apps” because it can’t handle Apple’s iMessage despite their best efforts. iMessage support aside, it’s a fantastic app.
For me, I primarily use it to handle my text messages, LinkedIn messages, and Facebook Messenger. However, I’m also in a new WhatsApp group (and I don’t often use WhatsApp), so it’s great to just tuck that in here too.
As another bonus, it solves a minor frustration with Google Messages. Google Messages only handles text messages, but they have a nice desktop tool to sync them. The problem is that it can only connect to one computer at a time, so as I’d jump around a bit throughout the day, I often saw this message:
It was merely a click to “fix” it, but if that window was buried I wouldn’t be getting those notifications. Beeper can be live on as many computers as needed, so that small annoyance has gone away.
Beeper has apps for Android, iPhone, iPad, macOS, Windows, Linux and ChromeOS, so it can literally be on every device. All of your messages in one app. It’s beautiful.
There are three other great things to know:
It’s end-to-end encrypted, which means that the Beeper folks literally can’t read any of your messages, even if they wanted to.
It’s owned by Automattic (the company behind WordPress), who I trust more than most companies.
It’s free to use and will always be free to use. They plan on adding new features in the future at a paid tier, but the features we have today will always be free.
If you find yourself jumping between different messaging apps, give Beeper a try. Even without the iMessage integration, it’s still likely worthwhile for Apple users too.
Do you use Beeper or anything similar to it?
Consolidating my messages with Beeper
I’d heard about the Beeper app a while ago, but didn’t actually check it out until recently. I should have looked earlier, as it’s fantastic.
Very simply, it’s an app that puts almost all of your messaging apps in one place, in one stream of content. This includes WhatsApp, Facebook Messenger, Twitter, LinkedIn, Signal, Instagram, Google Messages, and many others. I intentionally said “almost all of your messaging apps” because it can’t handle Apple’s iMessage despite their best efforts. iMessage support aside, it’s a fantastic app.
For me, I primarily use it to handle my text messages, LinkedIn messages, and Facebook Messenger. However, I’m also in a new WhatsApp group (and I don’t often use WhatsApp), so it’s great to just tuck that in here too.
As another bonus, it solves a minor frustration with Google Messages. Google Messages only handles text messages, but they have a nice desktop tool to sync them. The problem is that it can only connect to one computer at a time, so as I’d jump around a bit throughout the day, I often saw this message:
It was merely a click to “fix” it, but if that window was buried I wouldn’t be getting those notifications. Beeper can be live on as many computers as needed, so that small annoyance has gone away.
Beeper has apps for Android, iPhone, iPad, macOS, Windows, Linux and ChromeOS, so it can literally be on every device. All of your messages in one app. It’s beautiful.
There are three other great things to know:
It’s end-to-end encrypted, which means that the Beeper folks literally can’t read any of your messages, even if they wanted to.
It’s owned by Automattic (the company behind WordPress), who I trust more than most companies.
It’s free to use and will always be free to use. They plan on adding new features in the future at a paid tier, but the features we have today will always be free.
If you find yourself jumping between different messaging apps, give Beeper a try. Even without the iMessage integration, it’s still likely worthwhile for Apple users too.
Do you use Beeper or anything similar to it?
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