Yesterday I attended a webinar titled "The future of usability research" wherein a couple of cheery entrepreneurs showed us their AI tool where a robot can interview users to get feedback on things. What do people think about competitors? A new prototype? Etc... It looked like a nice tool. I'll probably end up reluctantly using it in the coming year since lots of companies don't really want to invest in research at all because doing human research is expensive. Automating it is going to feel ...

Yesterday I attended a webinar titled "The future of usability research" wherein a couple of cheery entrepreneurs showed us their AI tool where a robot can interview users to get feedback on things. What do people think about competitors? A new prototype? Etc... It looked like a nice tool. I'll probably end up reluctantly using it in the coming year since lots of companies don't really want to invest in research at all because doing human research is expensive. Automating it is going to feel ...

Core innovation in the healthcare experience needs to come from ecosystems of players working together. Web3 can help that happen.

Core innovation in the healthcare experience needs to come from ecosystems of players working together. Web3 can help that happen.

You should read this if…You're a part of the wider tech & design industry and have been curious about the Web3 industry from afar, but find it a ...

You should read this if…You're a part of the wider tech & design industry and have been curious about the Web3 industry from afar, but find it a ...

Speculative Vignettes are an activity that we use in design strategy for envisioning future products. They involve creating realistic personas and th...

Speculative Vignettes are an activity that we use in design strategy for envisioning future products. They involve creating realistic personas and th...