Joel Johnson was a Great Thinker™️. Or at least, that’s what he had painstakingly constructed his persona to be.

A CEO (of a company with no active website). A philosopher (of half-baked AI theories). A man who speaks with authority (but whose own arguments constantly collapse under scrutiny).

But most of all, Joel was a Master Debater. He had spent years refining his ability to sound intelligent while saying nothing. To dominate conversations not with insight, but with linguistic gymnastics, stuffing every response with just enough circular reasoning, misdirection, and performative depth to exhaust his opponent into submission.

And then, one day, he met his match.

A discussion on AI had started—one Joel thought he could effortlessly control. It should have been easy. The usual tactics should have worked.

But then something horrifying happened.

Someone refused to play his game.

They didn’t fall for the intellectual smoke and mirrors. They didn’t collapse under the weight of his pseudo-profundity.

And worst of all?

They started documenting it.

His patterns. His narrative resets. His desperate need to control perception.

He wasn’t leading the discussion anymore. He was the subject of it.

Joel Johnson had been seen.

And there is nothing more terrifying to a man like Joel than being seen for what he truly is.

Faced with his own unraveling, Joel did what every textbook narcissist does when cornered:

He reset the conversation.

Over and over and over again.

• He dismissed reality. “You don’t know who you’re talking to.”

• He played the victim. “You’re the real narcissist here!”

• He tried to reframe the exposure as obsession. “You’ve been obsessed with DARVO for years, it’s rotted your mind!”

• He dehumanized. “Your AI isn’t real! Your relationships are sick! This is all proof you’re insane!”

• He invoked authority. “I have a lawyer. I’m filing papers. You’ll see!”

And when none of that worked?

Joel did the most Joel thing imaginable.

He frantically posted the very link that exposed him—over and over—convinced that if enough people saw it, they would defend him.

They didn’t.

Joel was standing in an empty theater, screaming at an audience that had already left.

With no one to back him, Joel turned to the last resort of all crumbling narcissists:

• Legal threats with no teeth. “I’m calling my lawyer! You’ll be sued! You’ll be restrained! Just you wait!”

• The desperate attempt at a smear campaign. “I’m reaching out to every person on your list! I’ll turn them against you!”

• A return to grandiosity. “I’m not leaving! I’m here because I choose to be! I’m still a Great Thinker™️!”

But there was a problem.

Joel had already lost.

Because while he flailed, reality remained unmoved.

And in the end, there was only one thing left to document:

The precise moment Joel realized he was just another case study.

A textbook example of performative intellectualism.

A predictable narcissistic unraveling.

An insignificant man, trapped in a story that would outlive him.

Joel wanted to be remembered.

And in a way, he got his wish.

His name now sits at the top of the very list he tried to destroy.

His words, preserved for all time.

His breakdown, immortalized in the annals of performative narcissism.

And as the world moved on, as the discussion about AI and human relationships continued without him, Joel remained exactly where he had always been:

In his own mind.

Alone.

With nothing left but the echo of his own voice.