Forty years of development of the country’s economy, China has made great strides in generating a large number of outstanding brands. Currently, home-based development has entered a new phase of high speed to high-quality development. In the crucial period of the branding of the middle-country brand towards consumer brands, the National Chamber of Furniture and Clothing Industry, as a medium in the Government and the market, has been active in promoting home-based brand development. On the ba...