In this short essay, I posit that Facebook’s hard turn towards virtual reality and headsets stems from the realization that new devices who wish to compete for user’s attentions must be immersive. On October 28th 2021, Facebook announced that it would change its name to Meta, short for Metaverse, in a bid to publicize their dedication to being a Metaverse-focused company. The move shocked many analysts as Facebook’s virtual reality business is not profitable compared to its other endeavors, n...

In this short essay, I posit that Facebook’s hard turn towards virtual reality and headsets stems from the realization that new devices who wish to compete for user’s attentions must be immersive. On October 28th 2021, Facebook announced that it would change its name to Meta, short for Metaverse, in a bid to publicize their dedication to being a Metaverse-focused company. The move shocked many analysts as Facebook’s virtual reality business is not profitable compared to its other endeavors, n...